Data center development in the Cloud era: managed data centers in short supply

According to Rackspace's second-quarter earnings, the company's net profit per square foot in the second quarter was $5195 trillion, and profits continued to rise. At the beginning of 2009, the net profit per square foot was about $3600 trillion, which rose almost one times in less than two years. This also represents the general status of the data center industry, with server requirements growing and managed data centers in short supply.

The driving of cloud computing technology

Under the current rapid development of cloud computing, Rackspace believes cloud computing will make the company's hosting business more profitable. All this boils down to an increase in usage, that is, how to make use of the server's hardware facilities and data center space as much as possible. Users of managed data centers, in addition to dedicated host users, are more users of virtual space, and managed data centers can find more customers through cloud computing services.

In addition to Rackspace company, its main competitor, Amazon Network Service company also provides the corresponding cloud computing services, but unlike Amazon, Rackspace Company not only provides http://www.aliyun.com/zixun/ Aggregation/14039.html "> Private cloud computing Services, but also provide public cloud computing users, effectively reduce the cost of the face of those low-end users.

To increase the company's revenue in the second quarter, the Rackspace company added about 17000 square feet of data center space. And in the next few quarters, the company will continue to expand the data center space, and the speed will gradually accelerate. In the second quarter, Rackspace's cost of expanding its data center space was 17.5 million dollars, and the company said the average quarterly fee would increase by 6 million to 10 million dollars in the next few quarters.

The growth of the London market

Rackspace's interim chief financial officer, Karlpichler, said the fiscal spending in the second quarter was mainly spent on the London area's data center expansion and the final phase of integration at San Antonio's headquarters. The London data Center is expected to be completed by the end of the year and integrated with other data center projects.

Pichler says the company's managed data center is expanding to not lose the opportunities it has seized, and expansion can boost revenues as London's demand for data centers increases. And as cloud computing continues to grow, Rackspace will continue to expand its data center space.

Pichler said that we are still in the most conservative phase of the expansion of the data center relative to the needs of the data center, and we are not buying servers, expanding data centers, and deploying new data center space based on the lowest requirements. We only added thousands of servers in the second quarter, and although we were able to buy more, we didn't. After all, this is a brand new market, and no one knows how resilient it is. But to be sure, as demand grows, we will buy more servers and deploy more space.

Global Cloud computing trends

Naper says the impact of cloud computing on data centers is global. "We believe that the wide application of cloud computing technology is a global opportunity for our company," he said. The experience gained in the United States helps us launch a new product in a new market and rely on our successful experience to attract more customers to form our new market. "It also reflects the new changes in the global strategy of data center hosting vendors."

How big is the benefits of cloud computing? At least the Rackspace company now thinks it's unbeatable.

Naper said, "We believe that the advent of the cloud computing era represents a new and huge market in front of us, or you can think of it as a billions of dollar cash, which is a huge challenge for us and a challenge to other managed data centers. Although we have just been involved in this field, the size of the market is not accurate calculation, but we know that this will be a huge cake. ”

The Rackspace Company's situation also reflects the status of the managed data center in the cloud computing era, who can take this emerging market and change its global strategy, and who will be able to cut the biggest slice of the huge cake and get the biggest profit.

(Responsible editor: admin)