HP CEO Apotheker is not interested in SAP development cloud computing business

Source: Internet
Author: User
Keywords Interest Hewlett-Packard don't feel
[Reading] According to Bloomberg, Hewlett-Packard CEO Li Ai (Leo Apotheker) said in an interview that the company will increase global acquisitions and focus on developing cloud computing software to help HP achieve growth.  This changed the way the former CEO Hurd Mark Hurd, and corrected the 41 billion-dollar PC sector, and stressed that it would be extended to the software market in the future. Chinabyte, March 10 (CNN)--Hewlett-Packard CEO Lee Ai (Leo Apotheker) said in an interview recently that the company will increase its global acquisitions and focus on developing cloud computing software to help HP achieve growth.  This changed the way the former CEO Hurd Mark Hurd, and corrected the 41 billion-dollar PC sector, and stressed that it would be extended to the software market in the future. Since November 1 since taking office, Lee Ai Branch frequently, Hope and Oracle, IBM and other competitors a higher. More notably, Lee has changed Mr. Hurd's strategic focus on cost control and the development of Home-grown technology, and he hopes HP will quickly launch the market. "HP has lost its soul," Apotheker said in an interview. "The first thing I did when I joined Hewlett-Packard was to listen to the voice of the staff," he said, looking at the company's development strategy. "Mr. Apotheker is 57 years old and has previously served as CEO of SAP, a commercial software developer," he said.  Apotheker's new CEO will face challenges such as revenue growth and intense market competition in cloud computing. Cloud computing gap the gap between HP's services and the actual needs of customers is Nuveen Asset Management fund manager Jane Sorek, a US investment firm, said. Current customers want their service companies to be able to tell them what cloud computing means.  "Snorek sold HP shares after Mr. Hurd resigned last August 6. This February 14, HP acquired the data analysis software company Vertica. Apotheker says it will buy more software companies in the future. He said that the company is actively looking for acquisition targets to help HP enhance security and enable customers to improve the ability to analyze large data. "I happen to know more about software," says Apotheker, who has worked for 20 years in SAP, the world's largest business software application. "Informatica, BMC, SAS Cato, Symantec and CommVault," said Jeson Nolander Jayson Noland, analyst at US market analyst Robert W. Biard, the target of the takeover.  BAE is the potential acquisition target of HP. Hewlett-Packard after the 13.2 billion dollar acquisition of electronic Data system, the HP service department in theRevenue rose to $34.9 billion trillion, or less than 1%, by October 31 of the year. IBM services sales grew to $56.4 billion in 2010, up 2.6%.  HP's software sales last year were $3.59 billion trillion, well below IBM's 22.5 billion dollar income level. He said SAP and Salesforce are not within HP's purview because the two companies provide software that deals with a variety of business tasks, such as payroll, financial reporting and customer relationship management.  Apotheker said HP was not interested in the business. Attention to webOS Apotheker revealed that HP will make full use of the webOS operating system. HP bought smartphone maker Palm last year for 1.2 billion dollars. Starting next year, HP's PCs will be able to run both webOS and Microsoft's Windows system. It is reported that HP's move to attract software developers to develop applications for webOS, so that HP's computers, printers, tablets and mobile phones can differentiate from other competitor products. "You've created a big platform," says Apotheker.  "At the moment Apple apps are over 350,000, Google has more than 250,000 Android apps, and webOS has only 6000." Gleacher &co, American market analysis company. "HP's Achilles heel is software," says Brian Marshall, an analyst Blaine Machel. Marshall rated HP's stock rating as "buy".  HP's 70% sales came from computer, storage, network and printer services, 27% from information technology services, and only 2.2% of sales were from software. The slowdown in income growth is expected to increase by 4% in 2011 and 2012, according to Bloomberg analysts. In Hurd's time, HP's average growth rate was 8%.  On February 22, Hewlett-Packard said the company expects revenue for fiscal year 2011 to fall below analysts ' expectations due to sluggish consumer demand and declining service revenues. Mr. Hurd had previously boosted sales and shareholder returns through a 24.3 billion-dollar takeover. He cut staff wages by 5% in 2009, cut 48,000 jobs and slashed research and development costs.  At the end of last year, costs, including sales, administrative costs, research and development, were cut to 13.5% of revenue. The cost of research and development and Mr Hurd's disdain for the software sector say HP has missed out on some of the market's growth opportunities.  Apotheker says HP lacks cloud computing technology and lacks tools to help companies analyze information. "You're going to die when you stop innovating," says John Schwarz, a former SAP executive John Swartz. That is exactly what Apotheker is now trying to avoid. "Apotheker hopes HP will focus on product quality again. He pointed out that if the quality of hardware products improved, the company's services and after-sale costs will be reduced, customer satisfaction will be higher. To this end, HP has re-enabled Hurd to make it cutReduced quality assurance specialist. "We have lowered enough costs," he said. The global CEO, Mr. Ai, has now toured HP's global set-up, including Paris, Tokyo and Seoul. "If you are the CEO of a global company, your actions must be global," says Apotheker. You can't stay in your office for long.  "After he concluded his recent trip to India, he said that viewing India as a cheap resource would lead to HP lagging behind in the competition."  The authorized engineer, Apotheker, gives technical engineers enough freedom to realize their ideas, increase research and development budgets based on last year's 2.96 billion dollar research and development costs, and push HP's product team to share their technology. During a visit to Santiago last December, Apotheker saw two employees demonstrating the printing technology they had developed.  Apotheker on the spot expressed the hope that their ideas could be achieved in the product. In addition, Apotheker has tried to break the boundaries between HP's product divisions, which prevent companies from developing better products and moving to the market at the fastest pace. Last year, Hewlett-Packard applied the technology of its inkjet printer to vibration sensing equipment, allowing oil companies to detect oil reserves through the device. Apotheker said that HP will be in the product sector in the future to achieve more technology and innovation concept of integration and sharing. "You can't dominate innovation," says Li Ai. There is a need for more autonomy in this area. "Investor confidence, during his tenure at SAP, has angered users by trying to raise prices in the recession. He has also offended the German guild by cutting 3,000 employees to cut costs.  In addition, Haso Pratna Hasso Plattner, the co-founder of Apotheker and SAP, also disagreed. Analysts say he needs to learn how to coexist with HP executives.  These senior officials are responsible for the company's computers, printers, data processing centers and other major departments. "I'm not perfect," says Apotheker. Occasionally lose temper, this is accompanied by passion. "The biggest concern for Mr. Lee is from investors," he said. The big agencies that sold HP shares in the fourth quarter of last year included Vanguard Group, Blackstone, Fidelity, Northern Trust and other companies.  Winning back investors ' confidence must accelerate HP's innovation and restore employee morale. "There are many reasons to invest in HP, which is also very attractive for long-term investments," says Cugino. But HP still needs to address several key issues in the next few quarters. ”
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