Windows Azure: Why do I use the cloud?

As a member of the Windows Azure team, I've always been asked two questions by Enterprise IT customers. Customers who are not accustomed to the cloud will ask, "Why do I use the cloud?" Those who already have a cloud ask "which one should you trust when implementing a cloud platform?" Fortunately, these two questions can only be answered with a simple answer.
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The first-  Why enterprise IT changes the way they used to do business and the cloud-  answer comes from history. In the past, enterprise it brought technology to its employees and worked to develop a stable and predictable computing environment. But in recent years all this has changed, and those of us with corporate IT experience are aware of the enormous pressure to cope with these changes.
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Now we see a big round of change, this time because developers find that the cloud infrastructure is easier to work faster than traditional models. These developers bring fast solutions to the business and server infrastructure through cloud providers, claiming to be doing the same or better in terms of security, performance, and scalability-so it needs to adapt to new trends or be left behind.
 
When summed up, there are three main drivers that drive migration to the cloud-speed, expansion, and economics. We all know these words, but their definitions have changed radically over the past few years. Speed means minutes instead of weeks or months. Expansion means global, on-demand, and in real time. The economy means spending too much money on the part you need, not on insurance.
 
What do business customers need to do for the cloud? Find ways to use the cloud to promote innovation rather than stop it, or one day you'll wake up and you'll find that even if you haven't approved it, your company is already using the cloud. To be a steward on a train to help people get to their destinations ... Don't let the train run over you.
 
to choose which vendor to host your assets. You need a potential solution--it takes full advantage of what you already have today, and can follow the direction of technology development. Does this make you feel like you're going to take a chance?
 
Well, breathe deeply because you are not alone. The latest IDC Cloud survey shows that 60% of respondents said they expect to have a trust relationship with their cloud solutions provider (CSP) so that customers choose them. In addition, about 65% of surveyed customers said that CSP should provide services to relocate its cloud solution to the home platform when necessary.
 
Let's think for a moment. How many suppliers have decades of computing experience to maintain a trusted relationship with your company and keep innovating at all times? How many vendors give you the option to be flexible to run on your dataOn the center and the public cloud or both? Who can safely and reliably move workloads between data centers? Finally, who develops products with security as a core development principle, has a huge global network and has been a trusted partner through technological innovation? I'm not referring to the recent trends, but to those products that are truly durable and reliable, and that allow you to face competitors and have a greater advantage in your business.
 
at the end of all these questions, I think you should have a very short list. At Microsoft, we designed an enterprise-class product: Windows Azure.
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is the only fully-enabled platform that enables platform services (PaaS) to eliminate complexity and make infrastructure services (IaaS) flexible. You can use PaaS where you need it, and use IaaS when you need it. With Windows Azure platform, you can either use it together or use it separately--not from other vendors.
 
Windows Azure integrates Windows Server, System Center, Linux, and others. It supports heterogeneous languages that include data Services for. NET, Java, Node.js, Python, and No Sql,sql and Hadoop. Whether your developers want to use foundation servers or github,windows Azure, you can use them with these development tools. Windows Azure is a safe and high-performance design with enterprise-class SLAs and support services, including technical staff who are ready to help you. We make the service status transparent, and you can learn about it through our service dashboard.

Azure offers a variety of ways to bring your business to a higher level.
 
Do you need a safe place to store important data? Windows Azure Storage + storsimple, you can use Windows Azure Online Backup or SQL availability groups to store, back up, and recover your data on the cloud, which is less expensive than using SAN technology, And the combination of extensibility and globalization makes any other cloud storage solution impossible to contend with.
 
Mobile aspect? You can use Windows Azure Mobile services to simplify general development tasks like building storage, integrating push notifications, and configuring user authentication, while fully supporting Windows store, Windows Phone 8, IOS, Android and HTML5 development.
 
Do you need to develop and test at the speed of your business development? Windows Azure platform Services can be used to create applications that manage to reduce complexity by Microsoft, or, if you need more help, the pre-built virtual machine image can be started and run in minutes.
 
Do you need to manipulate large data? Simply pairing Azure Websites and hdinsight to any size data and forcing Business Analytics to get the best possible business results.
 
Azure enables you to respond more quickly to business requirements. For example, suppose your marketing team wants to quickly develop, run, and close their advertising or promotional activities. Should be done quickly, and no one knows how fast it's growing, but it's fast enough--well, Azure is what you need. Whether it's a. NET application development or an open source framework like WordPress or Joomla, your developers can get the experience outside the framework and quickly start and grow on demand without worrying about it.
 
It is gratifying to see that you are not alone in the face of these challenges. Microsoft will be with you as we have done for decades-and we now have an enterprise-class solution.
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It's time to move your data center, train developers to innovate, and release ideas from collecting and developing it data. Try the cloud today for free. Business innovation is ubiquitous on Windows azure; How to innovate, see our case study. At the same time, don't forget to take a breath first.

Bill Hilf
General manager
 windows Azure