"Friend extension" positioning itself as focusing on "search" search engine

Absrtact: Tech2ipo has reported on social networking based career social networking platform friends, after a period of adjustment. At present, the company positioning itself as a focus on search engines. Due to user habits, internet penetration and geographical differences, domestic social networks

Tech2ipo has reported on social networking based career social networking platform "friends", after a period of adjustment. At present, "friend Tuo" positioning itself as a focus on "search" search engine.

Due to user habits, internet penetration and geographical differences, domestic social networks are numerous, including Sina Weibo, Qzone, Renren and happy net such giants, but also have knowledge of small and medium-sized vertical category of Web sites, the result is that most of the social friends are not evenly dispersed on these platforms, to find the students of the people, Friends in Qzone, colleagues on Weibo, looking for someone really hard. And there is a problem, in almost all social networks search people, often do not have a power search engine can help you find in several search pages you want, the main reason is probably:

First of all, the Chinese name is too much, only rely on the names of search is not enough, and most of the search function does not provide too many useful filtering conditions to do further precision screening;

Secondly, the platform search function does not use the user's own information and relationship chain to do search optimization, to the account search results are not complete;

Finally, if you do not remember the name of the search object, it is even more impossible, most social networking sites can not and do not have the power to provide more detailed filtering conditions.

If you try to search your friends on Baidu, you will find that almost all the objects you have found are celebrities of the same name. The search engine "friends" based on social networks aims to solve the problem of finding people on the Internet. Through the integration of the domestic mainstream social network data information, "friend" currently covers about 300 million people's personal basic social information, and on this basis to build a strong search engine, including a number of filtering conditions and a variety of search methods. At the same time, users can gain a more personalized search experience when they authorize their social accounts.

"Friend extension" search results more like the Mini version of the profile page, including the main information and recent social status updates, the overall design so that the search target identification is higher, users can easily judge the results.

However, "friends" now does not create a separate home page for users, if you need to understand the target users more detailed content, but also need to jump to the corresponding social network. After users have authorized their own social accounts, they find that professional social relationships have been combed and that search based on social links is a bright spot.

It is understood that "friends extension" team from Tencent, Yahoo, Microsoft, Ali's search and advertising platform and other departments, the advantages of large data and data mining, the team hopes to be based on the real needs of local users, focus on innovation and integration, the goal is to do the best Chinese search engine. "