Gome, such as the United States to follow up, which triggered a price war on electricity dealers

Jingdong Mall announced that all of US electricity will be in the next three years to maintain 0 gross margin, and announced that the day up Jingdong Mall all the electricity guarantee than Gome, suning chain cheaper than 10%.

Cheaper to buy home appliances is of course a good thing, but as the saying goes "buy better than sell", the next single before we should still think more, do not be "cheap 10%" gimmick lost the eye. After all, Jingdong said is cheaper than the offline chain 10%, not less than suning easy to buy 10% cheaper. It is no surprise that the online mall, which does not pay rent, has been much cheaper than the physical store.

The report of the Sound of Economics confirms the author's idea that the regulator says it is not taking action on the price wars of the electricity dealers for the time being, because, according to regulatory authorities, the Low-cost shop is still profitable, so it does not constitute a vicious competition.

No, there are reports that the electric dealers speak loudly, but the actual action is far less than the imagination of the power, some goods play the pre-war price increases, and then discounted the gimmick, there are many lower prices show "no goods" obviously, the regulatory authorities do not hand it is very sensible, because the movement is indeed a bit wool, Rather than think of it as a "price war", as the Olympic and National day "sales off-season" a promotion, as three of the electric business together to sing a "repertoire." Although also the arm to pull the sleeve, but after all just a play, is unlikely to really bitter, let us pick up the cheap.

Should the regulators not hand in the hands of consumers? I must say that according to their own actual situation, do not be fooled by business. In fact, the past few years to replace the old, home appliances to the countryside has formed a certain degree of overdraft, so consumers even did not catch the name of the "price war" promotion also need not worry, I believe that the promotion of home appliances will be round and round.