Grassroots webmaster how to use subdivision to create trade foreign trade website

Source: Internet
Author: User
Tags .mall audience based behavior create demand difference example

Now ready to do the site there are two general hesitations, one is to do a hesitate to large websites, the other is to choose not to break down the industry Web site hesitate, but most of the grassroots webmasters have chosen a small target Fine industry-based websites, specific to choose what kind of industry that depends on the grassroots webmaster personal hobbies, it is best to yourself very familiar with this industry, so as to be able to do this small children's industry website Professional and ultimate! Only to reflect the site's difference!

So what is the subdivision of the website? Simply put, the target audience is specifically targeted. Doing this requires attention to four questions: whether the group is easy to gather; whether the target group has the same behavior; There is no common demand; the last is the number of the size of this group of objects, according to the analysis of these four issues can determine your success by subdividing the site! I run the business nature of the appearance of the site, simply to my site For example, how to use subdivision to create trade foreign trade website!

A: The group is easy to gather

We can look at a successful foreign trade forum, his target population is very easy to assemble, the main goal of most of the foreign trade practitioners, when users encounter a good website is often recommended to their partners, on It is easy to use the word of mouth marketing, and slowly be able to form a relatively good reputation in this group of foreign trade industry, and sometimes some grassroots in order to further subdivide the industry, such as specialized socks for foreign trade, or specialized in underwear trade, Although the competitiveness is gone, but your target group is very difficult to gather, so the possibility of success is very low!

Second: whether groups have the same behavior

Subdivision of the industry if you have some common behavior, such as foreign trade groups most of them will study foreign trade B2B, B2C, foreign trade documents, foreign trade marketing, and so on, but as some local tourist groups tend to study is the tourist destination , Local hotels, travel routes, etc.! So to learn to tap the same behavior of groups!

Three: the needs of groups is the same

Things to gather together in groups is an ancient truth, or else we will not gather together, the so-called different from each other, learn to group their interest in mining, and the author's foreign trade website is to use this Groups of overseas sales this demand for a very good professional presentation, to ensure that everyone likes to my site! Really make their appeal inside my site to be reflected!

Four: to learn to judge the size of the target group

Now the domestic foreign trade enterprises are hundreds of thousands of, and the relevant foreign trade sales information for them are very rigid demand, and the author's foreign trade website gave them to build this platform, so this group is relatively large , And some people in order to refine the site, but the group is very small, then there is no way to make your site bigger and stronger!

All in all, the future development trend of the website is subdivided by the industrialization, specialization and regionalization. The subdivided content is often the key words that we often say, and the keywords can be called long-tail keywords at present, for example, Problem long tail, noun long tail or region + nouns of this type of long tail to subdivide the site, for example, many classified information network is doing so, each region has sub-station, and slowly formed a A huge network! Source: 91xg.cn A5 original repair A5 computer repair, reproduced, please retain.

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