High-Dong Zhenning: Crowdsourcing mode to avoid congestion map large data to make travel a "road"

Source: Internet
Author: User
Keywords Gould Map application Dong Zhenning crowdsourcing mode

Investment news August 28, China Internet Conference continued to be held in Beijing, "2014http://www.aliyun.com/zixun/aggregation/13343.html" > China Mobile Internet Conference, Dong Zhenning, vice president of Gould, delivered a keynote speech.

Dong Zhenning said that the nature of the map, in the ten years ago, the most important map of the travel; now, the most significant aspect of the map is to solve the problem, only to solve the problem, the map application is sticky.

Dong Zhenning that the interaction between mobile Internet and terminal function is necessarily important, but the real commanding point is the service and its demand in the cloud. Especially for maps, all data and the integrity of the database, it is very important. So, in fact, the accumulation of gold in the first place is because there is a huge map base, so that can help users travel.

In large numbers, China already has more than 50 cities facing congestion at varying degrees, Dong Zhenning said, and its congestion problem has normalized in more than 25 cities. In order to solve the problem of avoiding congestion, he took the crowdsourcing mode, through the existing 300 million users, so that each person on a certain road, the high end can tell you are not congested, and can send congestion information to the people around him.


Dong Zhenning, vice president of Gould

The following is a transcript of the keynote speech delivered by Vice President Dong Zhenning at "2014 China Mobile Internet Conference":

Dong Zhenning: Good morning to you all! Here I would like to share with you the German search for mobile internet. Gould became an internet and mobile internet company since 2010. In fact, we have some great changes in the field of mobile Internet, the original we talk about the map, we talk about the most is the map is the entrance, is the platform, is O2O. So, we are now more mainly on the map to travel, as well as local life services, so with the gold to become a part of Ali relationship.

When Gould became part of Ali's group, Ali's top brass, including MA, shared with us the whole of Ali's development strategy for the next ten years. Ali believes that the next decade will be the most important support for data and data technology, and we want to be able to use this data and data technology to solve some problems. So, for Gould, we do map data, and we're thinking about what our map data is for. Here is a picture, this is also a map data visualization application case, this map is very beautiful, but we also see a problem. If we look at this map and think it's beautiful, but does it really help our lives? In fact, many people are Da Guo, in fact, help is not very large, because the help is not very large, so the application of viscous is not very strong. The nature of the map, we use the map ten years ago, the main or travel. So, to us, our most important thing is to solve the problem, only to solve the problem, our application only viscous.

So, to solve the problem, we must first see whether we have the ability to solve the problem. To solve the problem, especially for mobile internet, many people he is saying we do mobile internet function, do our interaction. In fact, we believe that the mobile Internet and terminal functions of the interaction is necessarily important, but the real vantage point is still in the cloud of services and its needs. Especially for the map, all of our data, and the integrity of the database, it is very important. So, the high German we actually accumulate first is that we have a huge map base to be able to help users travel.

When it comes to travel, it can be said that the previous travel has become a social problem, which I give you some examples of the database. The first case is this year 51, this is the Beijing-Tibet high-speed real-time traffic information released, our congestion site reached 55 kilometers, many people on the highway are blocked 5, 6 hours. In addition, this picture is through our large data analysis system, the last quarter of the total congestion of the day out, is the Dragon Boat Festival, is a weekend, we can also see that the whole loop in Beijing is in a state of congestion. So, from the current point of view, the entire social travel has been very serious, and this problem is not only big cities, large cities, in fact, in many provincial capitals of the city travel congestion has seriously affected our lives. In large numbers, we can see that more than 50 cities in China are already facing congestion at varying degrees, and that the problem of congestion in more than 25 cities has normalized.

We encountered these problems, how we solved the problem, we spent 10 years to focus on solving this problem, we found a good way crowdsourcing in the mobile internet age. We have been firmly in the crowdsourcing since 2011, we have now 300 million users, we are everyone for me, I am for everyone. So, based on crowdsourcing mode, each of us on the road, our terminals can tell you is not congestion, we can also send congestion information to the people around him. Based on this crowdsourcing model, each traffic incident has been shared more than 750,000 times.

To cite a number of cases, intercity high-speed road acquisition has been an industry problem, and the gold rely on the crowdsourcing to solve the problem. All of these are solved through crowdsourcing mode. After we have the data, the most important thing is how we apply the data to solve the problem. So, from Ali and Gould's point of view, data, big data analysis, the most important thing is to help us solve the problem, we through the big data of high traffic travel, to help the Government to develop solutions to the congestion decision. At present, we have a large number of three levels of data, on the one hand, through the national data report, and we also have relevant analysis of the site, the most important thing is that we put it in the gold, through the map of the traffic information real-time release, when you plan to save time. Big data can actually help us verify what we see, the original Hangzhou did a fault peak limit line policy, Hangzhou, the wrong peak line, in fact, it is not suitable for the road, its average employment than the original has a significant increase, we prove that Hangzhou's policy is very effective.

Another based on large data we to improve our dynamic navigation technology, our best road test needs one hours, but with large data, we only need 45 minutes to reach the destination, saving more than 20 minutes, which is dependent on large data to play a role. So, in the application of software there is also an important thing is how you use large data, the use of large data. So, focus creates value. Because Gaudeki in ten years of accumulation, we now have accumulated 300 million of users, our total market share is also very growth. Just now Shing said that mobile communication is the most important to create some value, then for us, through our focus, through solving some of the problems in society, when we solve these problems, we naturally can create great value, thank you!

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