Smart family is the hottest area this year, waves's hardware is endless, from intelligent routing, smart cameras, smart sockets, smart air conditioners to the recent rise of intelligent air purifiers, but most of the "smart" hardware, just stay in the phone can be remotely controlled by the pseudo intelligence, so the anti-human experience , has become the industry's war. How can this problem be broken for many anxious intelligent hardware entrepreneurs?
The problem of pseudo intelligence is the lack of application ecology
The so-called intelligence, so-called not anti-human nature, the core lies in the need to apply, a network of hardware is only the basis, how to develop a deep application is the key. Like a smartphone, if not micro-credit microblogging applications, and the difference between the function machine, no application of smartphones will not be mobile internet prosperity, the same, no application of intelligent families, it is impossible to flourish.
So why are smart families not born with good applications? In fact, a decade ago, home appliances giants are already plotting all aspects of the smart family, but have only heard the Thunder did not see the rain, why? At that time, there is no cloud, no intelligent terminals, it is difficult to have the application of the imagination, failure is inevitable.
However, now that there are clouds and smartphones, why are smart home products on the market still just a concept without substance? I think the core issue is closure. Now almost every product is an independent ecology, from hardware, data, applications are independent, which led to two results:
First, the cost of the manufacturer's development is too high and difficult. The surgery industry has specialized, is good at does the hardware generally not good at makes the software, wants to get through from the hardware to the cloud to the software, unless like Apple such God General company, to the huge industrial chain this is the insurmountable chasm, therefore is difficult to make the good soft hard combination product.
Second, can not activate the whole industry chain synergy. There is no interconnection between the hardware of different vendors, no data sharing and opening, no third-party application manufacturers to participate in, it is difficult to produce good applications, imagine, when you bought a few different manufacturers of home appliances, data There are several different platforms, control to use different software, how can have a good experience?
Therefore, the establishment of intelligent home application of ecology is the key to solve the false intelligence.
Five schools of application ecology of intelligent Home
Hardware interconnection, data sharing, application open, this is the application of the core content of ecology, plainly, need to have an industrial chain upstream and downstream willing to use the open platform. In fact, the number of companies that see this trend and want to be an industry integrator is not small, with roughly five schools of detail.
The first category is smart home appliances manufacturers, such as Samsung, Haier and so on. They have the advantage of the end product share, their core is to build the platform of their own products, you have to control appliances, must access their protocols and platforms, such as Samsung's smart home and Haier's u+, before Haier also launched the use of the Earth-man watch control Haier home appliances case.
The second type of intelligent hardware solutions vendors, such as Broadlink, Jerry, and so on, itself in the smart hardware, but also to help traditional enterprises to provide hardware intelligent solution, they have the overall program advantages, and then also hope that its solution to become the industry's common platform to help more hardware interconnection.
The third category is intelligent router/gateway vendors, such as millet and foreign famous wink hub. Because the router/net Guantianjian has the connection center position, therefore the millet hoped that unifies the other product, forms the fact platform.
The fourth category is the operating system manufacturers, that is, Apple and Google. Apple's HomeKit is to provide smart hardware to connect iOS's package of services, and want to seamlessly docking with the iphone, which is the hardware manufacturer's dream.
The fifth category is pure Internet companies, such as Baidu in the recent release of the smart home software platform, provided from the module end, router end, cloud and client SDK, and so on several parts, it is more emphasis on the ability to provide, including access to the Baidu big data and Baidu brain and voice and gesture recognition, This is the core ability of internet companies to attract many hardware manufacturers.
The emergence of these five types of platform ecology, is the overall development trend of the industry's performance, but because of the smart family area of fragmentation, each manufacturer tries to become the industry from their own advantages of the savior, which for domestic intelligent home Entrepreneurship team and hardware manufacturers, there is a choice of question, which team to stand? Which of the open platforms is strong?
The core of future application ecology lies in cloud
In fact, it is very difficult to answer which of the open platform is strong, which involves too much interest game.
From the provision of services, the first four categories of manufacturers more emphasis on the connection, and through their own advantages to set the threshold of the connection, which is very natural, because they are more or less the industry chain of players, competition is still more obvious, identify with the opponents of the standard equals in fact increase the sales of rivals Apple, for example, is unlikely to be compatible with Google's standards, and the benefit issue is also a deep-seated cause of past difficulties.
From this point of view, as a relatively third party internet companies, you can go out a more detached way, you can more cooperative attitude into, so the entire platform can be said that the most open. For example, Baidu Intelligent home software platform at the connection level can be compatible with the above four types of ecology, from its published cooperation manufacturers look, both Haier such as home appliances manufacturers, but also broadlink such a scheme, as well as Lei ke router manufacturers, and its agreement to support the Apple HomeKit, Support Qualcomm's AllJoyn, etc., can be seen.
However, interconnection is only the foundation, but to provide equipment access, equipment management, cloud storage can reduce the development costs of manufacturers, but can not create intelligence. Therefore, I think that the future of the ecological most critical is to see the service of the cloud, which is strong, only the cloud enough intelligence to produce intelligent applications, this is the key to intelligent hardware, this is the past to hardware manufacturers as the leading era can not be successful places.
When the intelligent hardware is combined with various intelligent recognition technology and artificial intelligence technology, the intelligent hardware is not only to read data and release instructions through the mobile phone, but also based on the correlation of multiple hardware data collection information, the analysis of human behavior pattern and the comprehensive analysis of Internet content, The future can produce more intelligent decision-making automatic driving hardware, such as people answer the phone automatically turn small TV volume, according to the content of the TV with different sound effects, lighting effect, in the two people chat when the occasional dimming lights. This is the real smart home, this has more imagination space, these abilities are good at making hardware manufacturers lack is also what they need.
From the five genres, it is clear that the first three types of manufacturers have almost no such ability, only Apple, Google and Baidu and other rich cloud technology reserves of companies can provide. For example, the Apple HomeKit mentioned using Siri control, which involves speech recognition technology to provide a better experience, such as nest success lies in intelligent judgment and self-learning, so that no human intervention in the humanized temperature control, such as Baidu in the platform repeatedly stressed Baidu brain, Provide intelligent support for user behavior data and depth learning. With these technical support, traditional manufacturers can focus on the production of hardware, can lower the cost of traditional appliances into smart home appliances, can better improve the user experience, can have more third-party developers involved in the application of innovation.
It is not hard to see that the intelligent family sector is facing a turning point towards the symbiotic growth of mutual integration, believe that under the many ecological competition, will create a more suitable for smart home hardware manufacturers to survive and develop the environment, through more reusable components, more available technology, the entire industry will be from the "people connected equipment" to " People connect Service ", this is the arrival of true intelligence.