How does a job net make the teacher and the student work together?

Sho Dun has struggled for a long time before deciding on a K12-stage education program. After his departure from UBS, he and his friends started a company that developed educational apps in the UK, which also earned a good revenue every year by developing dictionaries and test questions for a set of professional terminology to download apps. In 2011, Sho Dun tried to move this model to the country, and also got Xiaoping 50,000 dollar angel investment, of course, soon, Sho Dun found app fee download in the domestic still not pass. After this he tried several times, primary and secondary education, vocational education ... After a toss, Sho Dun and found the Xiaoping, on the one hand is to see whether more money, and on the other hand, Sho Dun think he finally think clearly, he thought he should do some and primary and secondary education related things. For domestic online education entrepreneurs, the K12 stage of the campus system is a huge and closed existence, the prospect of a considerable but nowhere to start. So when Xiaoping asked what kind of person the Internet Sho Dun needed to be a partner, Sho Dun's goal was clear: I needed someone to go into public schools together. So I met the new Oriental left soon Liu Chang. Before leaving, Liu Chang did nearly ten years in New Oriental, in 2005 alone to open up the market in Changchun, until become the youngest assistant vice president of the new Oriental, the offline education has a set of their own understanding, there have been rumors that Mr Yu intends to make him his successor, but because want to do online education-related entrepreneurship projects, May 2011, Liu Chang chose to leave the new Oriental. After the first meeting, two people hit, in the Xiaoping, joined at that time in doing oral English project King Lang Company, and in October 2011 on the line for the K12 field of a work network. Starting from making pickles "Internet companies are really not doing well in the K12 field. The two men thought for a long time, it is thought that if we want to enter the public education system as a teaching platform, we need to have two attributes: one is related to the role of the teacher, the role of the teacher may become weaker, but it will still exist ", Sho Dun, especially in primary and secondary schools, the teacher plays the management, the leader, Role models and other roles are difficult to be replaced by computers in the short term, so the product must be able to teacher-driven, the entire real name of the class as a unit. In the history of teachers, teaching according to their aptitude has always been a long and difficult pursuit, therefore, in two people's view, another attribute from the Internet created by the opportunity, digital education on the traditional very big change will be personalized, with the help of computers, the accumulation of data can be used for teachers, and further to explore personalization. Based on these two attributes, in the K12 education system, two people to the platform for the positioning of the sparring "-can be completed in the teacher's teaching process, to help students to optimize the practice of the role." And in the teacher prepared to test the four links, the job is the most suitable for such a breakthrough point. At the beginning, Sho Dun and Liu Chang went to the schools in Beijing every day to promote their projects. After the introduction to ask the teacher how, say 'Well, then ask if you can try it and say ' look again '. MIT's digital education Sanger Salma often uses a joke to support the slow progress of the campus in the information field: In fact, we have two innovative inventions, the first is the printing technology 500 years ago, the second is the blackboard, invented in 200 years ago, and so the audience when he added knife: Oh, And colored chalk was invented 200 years ago, there are no other great changes in the classroom. However, in the continuous interview, the two found the English teacher in the primary school campus particularity: Compared with Chinese, maths, English into the primary education system time is much later, primary English teachers are young, the mentality of new technology is also relatively open. In the course of teaching, these English teachers generally have a common problem: all know the importance of oral English in the future, but in the homework, students ' oral work can not be supervised and corrected. Before Sho Dun and Liu Chang joined King Lang, the company had a speech recognition technology that could use computers to identify and correct people's pronunciation and to explore the direction of product development. According to the teacher's investigation, a job network made its own first edition of products: computer voice, students to read, computer identification, pronunciation is not allowed to encourage the part of the students to come again, teachers and parents at leisure through the recording inspection work. In the words of the parents, the math language is the main course, English is the side dish, then we start to do is to hear the link, is pickles, Sho Dun Such analogy with the beginning of a job network. Sprinkle the sand, you can see the bridge "even make pickles", K12 education system is not so good to enter: The first batch of online work together less than 10 primary schools. Provide free tools This Internet play is not accepted here, and the real way to sell free pickles is actually a traditional approach. At the end of 2011, the Twelve-Five Planning project of primary School English network assignment under the new course standard of homework application was approved by the Foreign Language Teaching Professional committee of the Chinese Institute of Education. In each of the district-level Bureau of Education that the team arrives at, a job network can be promoted to the school teachers as a national subject. By the end of 2012, a student user of the job network had reached 1 million, and in the middle of October, the number of users working together had grown to nearly 8 million students in 30,000 schools and nearly 2 million active users. The effect of offline promotion is good, but the model is heavy, replication is slow, although most areas have schools to use our system, but the permeability of each region is not high ", in order to carry out online promotion, 2013, a job dug up the current operations director Tang. Tang, a former deputy editor of Sina's education channel, has been responsible for content, blogs and microblogs in Sina's nine-year period, and is the founder of many educational projects, Sho Dun described her as saying: "It can be said that the education on Sina Weibo is the size of her operation." 2013, Tang want to rest for some time to study abroad. Xu Xiao to know the newsPing in order to persuade Tang to join, but also this analogy with the work of the network in the transformation of education may play a role: there is a bridge between two cliffs, you can't see it now, but as long as throwing the sand, you will find that the bridge really exists, but it is transparent ", he further urged: even if there is anything, And I and Mr. Wang Qiang. May 2013, Tang from Sina, formally joined a job network. See the bridge "at the same time, Tang also really appreciate the difficulties to the opposite shore. For internet companies, in the K12 field of entrepreneurship, in addition to the difficulty of entering the teaching system, but also means to face the vast complexity of the project. For example, the K12 field has a characteristic is that the teaching materials in various regions are not unified, and the speed of replacement, which means that the content team to work together not only to produce each version of the textbook, but also in the new semester before the beginning of the completion of each edition of the textbook Update, Sho Dun A recent example: August 25 this year to get the latest Beijing edition of textbooks, August 28 through the fourth trial, 30th online, received feedback after 31st and changed the night, finally robbed in the first line before the school. In the interview, Tang also to Liu Chang Spit Groove, said recently school, hands a lot of dirty live dirty ", who knows Liu Chang listen to but very excited, and told her that this is the construction of barriers, others do not, we say Chi finished, can become a barrier." To keep burning the money "up to now, a job network has completed four rounds of financing, the total amount of more than 35 million U.S. dollars." From the seed period to the B-round, this became the Xiaoping and Wang Qiang personal investment biggest project, in which Qiang people also served as a job network chairman of the post, and from the start of a, Lei led Shun for the fund also announced that the total invested 15 million U.S. dollars; by the time this July, when the operation announced the C-round financing, A new Tiger Asia fund has been added to the investment list. And the user and investment data in sharp contrast, is a job network revenue data, according to Sho Dun introduced, a network of some of the income from a number of fees from the pilot, each month has about three hundred thousand or four hundred thousand ", and a network of major business, is still free. Compared with the original oral practice tools, the current product shape has undergone a great change, learning oral English, to have been on-line primary school English, mathematics homework, the next homework will gradually introduce the language, physics, chemistry and other subjects, and finally achieve the general section of primary and secondary school coverage. This September, a work network also launched a mobile end of the product called Pocket Society, to the way of self-study into the K12 field of secondary school, first to attract students, and then bring teachers to join. And in the teacher's side, in addition to the layout and correcting homework, together with the job network has gradually built a teacher-based interactive community. In the above, teachers can post exchanges, sharing teaching resources, similar to the teacher's online home. The teacher is the driver, the student is viscous ", in Sho Dun's idea, the parent end may be one side of the work to explore the profit model, therefore still has not been serious to do so." In mid-July of this year,An assignment announced the completion of the C round of financing of the Conference, in addition to the media, there are also from the various parts of the traditional publishing industry in charge, but also to find a variety of partners, in short, all in the local have all kinds of channels can join us into the school people. For Sho Dun, these partners will become an important link in the future of the work network. In their conception, the final pattern of work together is the platform, what is called platform, there are many third-party resources are called platform, so on the platform of work together, not only students, teachers, parents of tripartite participation, there should be all kinds of publishers, educational games institutions, training institutions, agents, all can win. And now, based on the free business model, for later planning, like many other platforms, Sho Dun that a job network will grow and keep financing to become stronger.