How much do you know about Internet-loaded words?

Today's society, the vocabulary of the year, but particularly in the last few years. In the selection of the top ten 2013 years of Internet news, ten characters later, it seems that now we also need to add a new selection of "2013 China internet 10 Big words", in the content of the selection of the author and the author of a small partner's personal view, can not be used as authoritative source oh.

Internet thinking

In fact, internet thinking has been regarded as an old vocabulary, but in 2013 the internet thinking rate suddenly doubled. After 12306 website crashes, we scold this website lacks the internet thinking; when millet success we boast that Millet is a good use of the internet thinking,

Anyway, for all the old, the old, the failure of things, we will say that they "lack of internet thinking" to comment on, and use this word to comment on the people have improved a grade.

Related nouns: Product manager, Lei, Ali, Durex

User Pain Point

The first time to listen to this word is tick-tock public relations director Zhuo ran and I said, she said, "tick a taxi by everyone's welcome, a big reason is that tick-tock catch the user's pain point, and constantly upgrade services." Later, the "User pain point" by many of China to do mobile app companies take, "the United States figure mobile phone is to seize the user pain point of a mobile phone," "Le frog rom to the user pain point to seek differentiated competition?", "Baidu mobile phone defender to solve the pain point." It is no exaggeration to say that China's mainstream app in the market to do the marketing brand publicity have used this vocabulary, but at present it seems that only big aunt, such a menstrual assistant is really grasp the user pain point bar.

According to the idea of Internet enterprises, users from top to bottom no pain, download software pain, browse news pain, listen to music online pain, in short, the current Chinese internet miserable, every day is: pain pain.

Related nouns: aunt, differentiated development, user needs

Rigid demand

The term "rigid demand" often appears with "user pain points". Some start-ups are looking for investment, as investors have stated, "Our product solves the user's rigid needs." To tell you the truth, it's hard for me to imagine a camera application that makes the user's glasses bigger or a user to see the perpetual calendar application is the application of rigid demand.

In the past, real estate and car companies like to use this word for publicity, after being used by Internet enterprises, Tencent and other giant enterprises such as Baidu began to use this term, to today every entrepreneurial enterprise can arbitrarily rigid demand, all do not know apart from eating and drinking Lazarus, sexual demand is rigid demand ah.

Related words: About cannon, O2O, mobile map

From media

"Did you do it from the media?" or "What do you think the public number is, I swept down" became a lot of people to meet and greet the word, much more than "you eat?" situation. Since the media is the 2013 media industry mentions the highest vocabulary, not one. Since the advent of the term media has made many people ecstatic, jobless, writers, freelancers have a new title, and then to fame.

In the past, media executives were a golden-collar post, and now, as the media flooded the streets, many traditional media people have become blue-collar. I do not know now people talk about their own media people, but also a bit of pride?

Related vocabulary: micro-trust public platform, tiger sniffing nets, Luo thought

Strategic losses

"Strategic loss" I heard Ching said. Ching founded in 1999 every day nets, and his same period of business, the electric business site, now basically has disappeared. He was in the 2013-Way Annual Meeting Forum link for the electric dealer to burn money argument, said a "strategic loss." Immediately this sentence through micro-bo, micro-letter and other new media platform spread, fire up, and in the subsequent period of time by China's enterprises to do the electric business have adopted, everyone burned money to do the guilt of the electric dealer because of this sentence and eliminated.

Corporate profitability is the natural thing, but in today's internet era, corporate losses seem to be the natural thing, you do not lose money how to compete for users and the market? Do not lose the shame of their own is engaged in E-commerce?

Related vocabulary: Jingdong mall, buy time, burn money

BAT

Some time ago, a friend of commercial real estate asked me, "the Internet industry this year is not out a bat enterprise, I often see in the newspaper, feel very powerful appearance, this enterprise boss is who, than Ma Yun is good?" In this case I will be patient and explain to him: Bat is the product of the DOS operating system era, used to batch processing some instructions. Anyway, he does not understand, I such a mysterious explanation and then I in the hearts of friends to create an IT cow image, can always keep my mystique.

Of course, jokes are jokes. We all know that now bat and the bat is completely two concepts, refers to Baidu, Ali, Tencent three big giants. I have been confused about the intention of the person who created this word, "Baidu Ali Tencent" has been concise enough, why to make the word bat.

Related vocabulary: Three mountain, tyrants, giant

Standardized products

"Simply put, the computer phone this type of electronic products are standardized products, while eating and singing rental services such as the non-standard products," a few years ago, at an event to hear the current vice president of Jingdong Mall Xu first mentioned the concept of standardized products. Many e-commerce people like to use the term standardization of their business model to explain, other areas of people do not use too much.

Later we found that food and beverage companies such as SIP or Huang Taigi were also standardized, and the concept of standardized products became increasingly blurred. And with the popularity of group buying site, eat and drink almost all the products are gradually towards the pace of standardization.

Related vocabulary: Sip, Huang Taigi, e-commerce

Café

When the internet encounters a café, what spark will it inspire? In the past two years, with the development of a number of entrepreneurial cafés, such as garage coffee and 3W coffee, a large number of start-up internet companies have been hatched, making it possible to connect cafes to the Internet and entrepreneurial terms. We can often see 36kr or Lei Feng's network of some long-term coffee shop entrepreneurs to get the investment case.

In the past, many internet entrepreneurs are "cock silk" claiming that mineral water is reluctant to drink more than 2 yuan a bottle, in order to meet investors, enhance the image so began the bubble café experience. "Order a cup of coffee, do a day's work, get an angel investment" is a lot of entrepreneurs want to go process, and there are many people rely on this process by the successful transformation of Gaofu.

Related words: Xiaoping, Angel Investment, Xu, entrepreneur

Subversion

"Mo mo, if you do not invest me, miss the opportunity to subvert Baidu", many entrepreneurs like to talk about subversion at the beginning of 2013, everyone tries to make the product of subversion Baidu and Tencent, want to be next Facebook. 360 founder Zhou particularly likes using this vocabulary, encourage the younger generation enterprise to study 360, dares to subvert the existing giant.

The 2013 is a year of subversion, and Nokia and Motorola are living examples, without thinking about dying. This year, the music to subvert Tcl, millet subversion apple, micro-letter Subversion Weibo, the industry is full of subversion and subversion game.

Related vocabulary: Zhou, mobile internet, Fcebook

Force lattice

In the 2013, there is a vocabulary often appearing in the "entrepreneur" or "entrepreneurial state" of this type of magazine, that is the force! Of course, sometimes it is not good to think of the time, will use the word "tone" to supplement. Force lattice also often and industry conscience this word hangs together, meaning is at present many enterprises have no morals time, still have a lot of enterprises to insist their own force to provide users with quality products and services. In short, this is a universal vocabulary.

Recently, because the mainstream media has also started to use the word "force lattice" frequently, making this slightly derogatory word become commendatory. When you are forced to be noble, you are actually praising your noble personality.