How to optimize and popularize small business websites

Recently received a few based on Ecshop two development optimization of the list, the original site basic SEO problem is more prominent, ecshop for the search engine is relatively friendly, probably because some developers do not understand the knowledge of SEO, for the Ecshop internal optimization settings is not good enough, Here I have some of my own experience dedicated, I hope to have all the help.

1. Set your store title in store settings store description, store keywords, where the store title is not more than 50 characters, store description not more than 200 characters, store keyword not more than 80 words, please try to important keyword description in the store title, and with commas, vertical bars or separated by the line character , which is beneficial to the search engine and get a better ranking.

2. When adding products, please try to write the key words in the name of the product, because Ecshop will use the product name as the title of the Web page. Please do not be lazy and ignore the "other information" in the "Commodity keyword" "Commodity simple description", they are keywords,description, which is very important for search engine optimization.

3. Background management in the "System settings" in a site map, please click OK after each update of your product in order to make the latest site map (sitemap), and resubmit your sitemap to Google,yahoo, Within one hours, Google will retrieve the latest content from your site.

Baidu now also out of the "webmaster platform", you can submit site map, in favor of the webmaster quickly submitted Baidu did not include or update the problem of the page, URL http://sitemap.baidu.com/

4. Open ecshop provided by the URL rewrite function, that is, we often say pseudo static, open address to become more concise, more conducive to search engine crawling and included, specific methods: The Background Management Center –> system Settings-> store settings in the basic settings this column has a "url rewrite" switch. Now the average space vendor supports. htaccess or Httpd.ini, if it is installed on your own server.

On the promotion of the website, I think first of all should ensure the integrity of the site and online rate. Otherwise, visitors come in is a wrong page or directly can not open, so your site optimization in the good and what is the meaning of it? So choose a stable online high rate of space or server is very important to choose million nets such IDC business, do not covet cheap. Here are some of the author's own test effectiveness of the promotion method, we can flexibly change the use.

1. Can go to some large forum community to send some products to promote the post, of course, your ad can not be too explicit, the softer the better. Think of yourself as a user, is out of excellent products and share the recommended to everyone!

2. To Baidu know, search and ask questions such as questions and answers to the Web site to insist on answering some of your products related issues, you can leave a website name or link, one day to answer a few good.

3. In Baidu Space, Sina blog, NetEase blog and other well-known blog site to write some products praise the article, the end of the article put a link to your site.

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