"The traditional marketing model is slowly fading away from its aura," says the himin. Under the impetus of successive years ' promotion, the "November 11" of this year has become the highest peak of the net shopping, and it also announces the arrival of the electric dealers instead of the traditional business era, if the traditional industries do not engage the electric dealers, the competitiveness will become increasingly declining. The New Economy (310358, fund bar), represented by e-commerce, has grown into a lion, has started to "eat" the traditional business ecosystem, " double 11 " Promotion is not the electric business war, but the electric business to the traditional commercial ecosystem of a subversion, replace is inevitable trend . The
Huangminggao pointed out that now the manufacturing industry can not simply repeat the existing power of the road, because it still has problems, such as online, offline communication barriers, the price is not uniform, business dishonesty, virtual lift price discounts, logistics is not timely, after-sales service can not keep up with many other issues. The traditional electric dealer's dishonesty makes a lot of things can be priced high, such as raising prices and then discounts, will disrupt the market, so today many big brands of manufacturing, no successful electric business model, is due to repeat the traditional electric business wrong way.
Himin revealed that it will build 50,000 online climate improvement malls within 5 years and position the market in big cities. First of all, will be online with a complete online mall, to solve the line under the unified problem. Second, the use of quality services and logistics to ensure the delivery of goods, installation and after-sale repair, to consumers with a sense of security. It will also provide a game experience model for the climate Improvement Mall, allowing consumers to fully feel the sensory impact of climate products on the Internet.
On the issue of enterprise innovation, himin to the China Economic Network reporter, said in product innovation, to grasp the "good sell" and "easy to use" relationship, a product as long as "easy to use" often will be "good to sell", but now many businesses are only the pursuit of "good sell", and to "easy to use" pay attention to not enough, This is Huang Ming has always been the driving force for innovation. Himin also said that the channel and management innovation is not only the needs of enterprises to survive, but also the need for development.