If the takeover takes place, the way forward for both sides

Absrtact: If Wenjiajia first met every morning for her to run a few streets to buy the milk fried dough sticks frank, after encountering her to take a yacht, eat the meal, non-stop delivery of the old clock, her mind the world's best man who will be? The order of your partner's appearance is very important. First

If Wenjiajia first met every morning for her to run a few streets to buy the bean milk fritters Frank, after meeting with her to take a yacht, eat meal, non-stop delivery of the old clock, her mind the world's best man who will be? The order of the life partner is very important. First met the old clock is "Beijing meets Seattle", and first met Frank is "dwelling".

Obviously Sina Weibo and Alibaba's several emotional drama looks more like the recent fiery "The Little film", this really lets the onlookers see the lively many Sina Weibo users to be disturbed. Just a few years ago, the Internet was called the high handsome Sina Weibo has shrouded too much halo, Chao, MA and Zhang Chaoyang for who is China's Twitter fight, the last successful Sina Weibo is called Chao's hands of the super gold.

And from today's media coverage of the wind, this gold mine is obviously not the illusion of Mr Chao's so easy to extract gold, no way to smooth the rapid transformation of the high handsome also quickly incarnate into a short dwarfish poor.

The three mountains, once heavy on the head of Chinese Internet practitioners, are scrambling to acquire in recent years, and Sina Weibo appears to be the best gift Mr Ma has given his successor.

And that dog's blood movie is unexpectedly similar to the plot, in both sides of the inexplicable empire building journey before the start, the mother of the first two parents to help divorced father brought a little girl. Sina Weibo is also helping Alibaba to sell, according to the rumor is actually Sina insiders said that this is Sina Weibo since the establishment of the largest foreign cooperation projects.

They call it "window Recommendation", which is somehow reminiscent of some erotic aspect of the shadow, Sina Weibo is throwing its own not much credibility, in order to survive.

The impending event is likely to be the biggest deal of the year for China's Internet, and the current progress remains-no formal statement from both sides.

Let us venture to speculate on the way forward for both sides:

If the takeover takes place, the way forward for both sides

Sina Weibo:

The public data from Sina Weibo show that it has more than 500 million users, and if the data are true, this is roughly the same as Twitter's subscribers, and is or has been one of the most active social media platforms in China. But the commercialization of Sina Weibo has been a problem, with internet companies saying that users are different in size. According to its earnings, Sina Weibo had a full-year revenue of about 66 million dollars last year, but related spending reached $93 million trillion. Perhaps Alibaba's injection will help Sina Weibo take a breather in time to find a new model to pick out other social platforms such as the Steed's micro-letter.

Alibaba:

For the incoming Alibaba CEO Lu, Sina Weibo is definitely a good gift. Its vast user base complements Alibaba's lack of social and mobile internet-related short boards, allowing Alibaba to draw a bigger pie before listing.

What's more, Sina Weibo's media attributes have been making Alibaba drool. Ali's PR is recognized as the leading, now own an open media platform, can play out what kind of tricks to make people unpredictable.

By the way, Ali has a large social layout in recent years, and his cash holdings are enough to allow it to embark on a larger merger or investment.

If acquisitions fail, the way forward for both sides

Sina Weibo:

Once again missing the potential biggest gold Lord makes his survival pressure infinitely larger, several big-money competitors may become the ultimate winners.

And Sina Weibo if bone hard enough to seek self-development, then based on the current microblogging service area to build an e-commerce platform may be a good choice, this will be fully to the audience to do not make a couple of the simple truth of the enemy.

Alibaba:

For Alibaba, the losses are not big, and may be chosen for the list of "bad deals that fail". The first time the Chinese electric-business giant has worked with the media giant to get into a sinkhole, who can guarantee that Sina Weibo isn't next?

But that means Alibaba is still playing a hit role in China's internet circle, and its lack of media attributes will partly lose its voice.

Acquisition of three possible ways

Full：

China's internet has "traditional seven Sisters," said Tencent, Baidu, Alibaba, NetEase, Sina, Sohu, grand, if coupled with the new rise in recent years, 360 and Jingdong group, in these internet giants, the only one with large equity cooperation may be the enterprise is Sina, Because the founders of the other companies also retain control over their Internet empire. But if Sina really sells eggs for the future, and if it does, Sina Weibo will lose all of its core values and become a vassal. So in all possible partnerships, a full purchase may be the lowest.

Partial equity:

This is the current view of most media, no need to say.

Deep cooperation:

This model is bound to put two of internet giants into a vicious circle: Is it a data-sharing or other mode of cooperation? Will Alibaba's erosion of Sina Weibo make it part of its credibility? Will the partnership make Sina Weibo a cash cow right away?

But it is indeed the safest and most conservative mode of survival that Sina Weibo is seeking outside capital cooperation, and it is able to keep its complex shareholding structure intact.