IFT will be free long-term voice platform

Wang Zhen Liu Wanting

Apple's Siri two years ago became popular, but eventually failed to become "killer" applications. Recently, Microsoft ice began to flourish, the voice market once again warming.

As China's largest intelligent voice technology service provider, the relevant person in charge of IFTEC recently told the reporter of "First Financial Daily" that it will explore the long-term free voice platform and its profit model.

Expand the ecosystem

"The company's voice platform is open to all partner companies at no charge." Ericsson Ericsson product manager Ericsson told First China Economic Daily reporters.

IDF now occupies more than 60% of the Chinese voice industry market share, involving mobile Internet voice portal, smart appliances, call centers, education exams, public safety and other voice applications.

At present, the products of UCIL are broadly divided into five directions: Voice Platform Industry, Communication Value-Added Industry, Embedded Industry, Education Industry, Industry Software and System Integration Industry. "Although IEDF's major earnings come from the latter three, ISTF's focus is still on the voice platform, value-added communications and embedded industries." Talking about the profit sources of voice products, Eric Tsang said.

Wang Lei, product manager of iFLYTEK said: "Before Ctrip's cooperation with iFLYTEK, Ctrip subscribers need to type in the destination, ticket price and time. Now these operations can be easily implemented with only one sentence."

However, Wang Lei said that the main task now is to promote the ecosystem based on expanding the number of subscribers. "Currently, the voice platform including ITC is flying. The business model is still in the process of being explored, and a steady source of profit has not yet been formed."

Of the many partners in the company, most notable are wearables, Google Glass from Google, and iWatch from Apple Inc., all of which have partnerships with IDF Voice Systems. "This Google Glass instruction is 'Ok Glass', and after this order, users can enter voice messages to complete the operation." GlassX COO Wu Jiesheng introduced at InfoFront Voice Cloud Open Day in Guangzhou.

"The key to combining IoT's voice system with wearable devices such as iWatch is the semantic extraction." Eric Tsang said that there is a semantic common library for XET's voice, which has a wealth of common quiz resources and supports users' Q & A fuzzy matching. For example, if you want to search for "Liantang, Herbal Tea, Flower-filled Guangzhou Street" in the tourist guideline of Guangzhou, you only need to enter the key words of "Liantang", "Herbal Tea", "Street" and so on.

In addition to wearable devices, XFI voice is also applied to traffic navigation APP. The user enters voice information in the "Search" function of the high-level navigation and the high-level map displays the precise geographical location and calculates the best traffic scheme.

Profit model is still exploring

Globally, multi-national IT giants such as IBM, Microsoft and Nuance have strong comprehensive strength, technical foundation and industry experience in speech recognition technology. However, the profit model of their voice products is still under discussion. The same is true.

IFT and third-party companies cooperation products and proprietary products of the future profit model is not the same. In the cooperation products, the profit mainly comes from the personalized payment of the products and the profit sharing of the partners. Like "there are more than 20 voice packages in Goode navigation, users can buy according to their own preferences, but this source of profit is still under discussion and it is expected to be clarified in the next one or two years," said Eric Tsang.

In addition, IFTF vigorously build their own products. "Itexamycin input method installed in the Android market has reached 150 million, the number of users second only to Sogou input method. However, the company does not intend to build the input method into a profitable product." Eric Tsang said the hearing of the voice input The law's goal is still to expand the number of users.

For unstable earnings sources, XFI voice does not seem worried. Wang Hui, product manager at iFLYTEK believes that as long as the occupation of the market, make profit just around the corner. "It's important to get users, including new users, new users in the channel, effective user conversion rates, etc., and it's also crucial to increase activity, including daily active DAU and monthly active MAU."

Compared with the IDF, its partners, such as high German map, the sources of earnings seem more diversified. Zhang Qun, product director of GAO DE OPEN PLATFORM, said: "On the one hand, as an open platform to obtain revenue, on the other hand, profit from orders is distributed and profits flow to developers, GAO DE and CP data providers respectively (CP data refers to users' When the data generated), offline businesses.

However, Zhang Qun said that at present, applications such as high-tech navigation and cooperative applications with IDF do not form a long-term and stable profit model. The expansion of customers is still the main goal of GoodeMap.