Is it so hard for a travel agency to go online?

Source: Internet
Author: User
Keywords Travel agency very net then transformation

2013, we all talk about http://www.aliyun.com/zixun/aggregation/34341.html "> traditional Travel Agency Transformation net, all said 17899.html" > travel agency does not transform net will have to play eggs. The line is very lively, the line is not deserted, also often listen to travel agency bosses discuss how to net with the trend.

Recently and several travel agency store friends Chat, when it comes to surfing the internet, bosses spit out grievances, travel agencies on the internet is not good. 2013 years, about guiding travel agent net article should not be less, what first to get a website Ah, engage in the business, Ah, finished and B and C together, called b2b2c Ah, talk about the big trend ah, the future AH. The bosses say, online article is quite many, travel agency colleague also will have the exchange, but still can't touch the mind, this B this C how to do ah, watched the off-season business more and more light.

Think about it, they are the traditional small travel agencies, there is no rich human and financial capital, a few people. That's the way it is. Have to have a Wanle, the site has been done, the most dig to please a person to operate it, operating wages is not low yo, more importantly, the site needs scale to have the benefits, the site has been done, the early days do not expect to profit. The reality is that small stores to eat, to ensure that there is income, pay attention to short-term investment returns, not so much money into the line, the general can not afford to go. Cyts in the deep pockets of travel for 8 years did not make money, you can expect the small door city, the resistance to the war also only 8 years.

They have also tried to do a simple small site, but also basically belong to leisure to do, busy to forget to nine go, useful?

The bitter gush, spit the trough also vomit, that still not on the internet? , we all know that you have to go home to play with eggs if you don't go online. Transformation is very painful, do not transition to finish, this is a very realistic problem.

Fine operation of subdivided market is attractive

Our small door City net have to build a website? No, it's OK to find a guest. First of all to find out what the Internet is for, to combine the status of their own stores to do a good job market positioning. Small stores online can not do the same thing with Giants, selling tickets to sell hotel tickets. Most of these travel agencies and scenic docking or there is a problem, the Internet has guests to consult the hotel ticket, the store has to telephone and scenic spots or suppliers to confirm that the guests are very impatient, maybe the next second ran. Playing price wars? A giant's little finger can stab you.

No matter how net tourism, the nature of tourism or service, this is the strength of travel agencies. Small store niche market segmentation, play good product planning, can also have a big act. Such small door city will have the attraction of the Internet, only to survive the cost.

Where the client is, we're right there.

Everyone likes to play microblogging, good, then we go to open an account, the whole good name and avatar, start to focus on local netizens, and their interaction, let them know you. Like to play micro-letter, OK, I go to micro-mail to find you. There is a problem here, is it a personal micro-signal or public number better? Personal 211.html "> think it is a good personal micro-signal, you have to let the guests know that this is a sentimental account, understand you are not bad street products." There are other more active local community websites, travel websites or other social networking sites that analyze the user base based on their products and always find the right platform. Here is a very important problem, on any platform, do not go up advertising to the advertising, the guests will be very disgusted, you can not capture the hearts of guests, to do a sentimental account.

It looks like a dick, right? There is no independent website tall, that's right. Small door should be cock silk, should be grounded gas point, do not get the wrong purpose of the Internet, your goal is to find your customers. Always eat a mouthful of food, eat to ensure that in the general trend will not be eliminated.

Author Shang, micro-credit public number yutuoorg

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