Large data engine, which may make the big data competition pattern change

Wen/Shanhai

"The typhoon is coming, the pig can Fly", this is a familiar western proverb, the main description of the importance of "opportunity", and China's old saying "The Times to create heroes" like. Today's big data, I am afraid, is such an "opportunity", and this opportunity can also help us to explore more business opportunities.

In the early days of Baidu's technology opening day, Baidu announced it would officially open the big Data engine, the world's first open big data engine. It is reported that the Baidu open large data engine mainly contains open cloud, Data Factory, Baidu brain three pieces, through these three pieces can achieve data collection, storage, calculation, analysis, mining and management.

For traditional enterprises, without any complicated technical means, only need to access the large data engine Baidu, you can use large data to help existing business upgrades and innovation. Peak elder brother thinks Baidu move is in increase this big data typhoon wind. In another perspective, this is also Baidu in order to quickly enrich the practice of the database industry.

In fact, earlier, another internet giant Alibaba announced the big Data strategy, will focus on the commercial value of large data, which is called "Cloud + Big Data." Of course, such a chance Tencent will not fall, from the early QQ circle to the current wide-ranging, all reaffirm the value of large data.

As we now see, bat and other giants are laying out big data, but their big data is different in style.

A different style of bat big data controversy

Baidu Technology Opening day, Baidu chairman and CEO Robin Li said "technology is changing the Internet, the big data is such a technology, so that the more people's intelligence by computer lock imitation." He predicts that computer intelligence will not be far beyond the human brain through big data.

It is understandable that Baidu wants to build an intelligent data platform that weakens the human brain, allowing technology to help people make decisions. This may be related to Baidu search engine origin, we all know that the search engine is the user initiative, through the collection of user-initiated data, and then after analysis, Baidu can know user preferences. Over time, Baidu can help users to make decisions or recommend users like content.

Ali in the practice of large data and Baidu similar, it is also through the search engine to obtain the user's active needs to record, on the other hand, Ali can also through the user's transactions, evaluation, collection and other records, speculated that the user's preferences. The difference with Baidu is that Ali's data range is relatively small, but its data content is more detailed, because Ali mastered the user's online trading closed-loop data. Relative to Baidu's big data, Ali is small and fine data, accurate said Ali mastered the national online transaction data, or even the overall consumption data.

As for Tencent's big data, it is not quite the same as the former, its main application is social. You often in a place to contact with who, chat about what content, Tencent can through these key data for you to recommend friends, to help you socialize, as now QQ Circle, friends recommended. Its commercial value is also relatively closed, from the annual earnings of Tencent can also see this, games, value-added services accounted for most of Tencent's revenue, and on third-party revenue, whether open platform or advertising revenue, relatively few.

Although BAT's big data is somewhat different, but looking back at the source, they are doing the same thing, is to build large databases and large data ecology, in essence, they are homogeneous competition. Unless, at first, they define large data as their own ecological optimization tool, rather than a new business that is independent of their own ecology, bat will certainly have a fight in large data fields.

Baidu Big Data Engine or change big data pattern

IBM's definition of large data is 4v,volume (large), velocity (high Speed), produced (multiple), value (values). The first is a large number, the need for a large number of data base, and Baidu's data engine open this round is to build such a foundation. It is noteworthy that Baidu opened the data engine before, Baidu has surpassed Tencent, Ali became the largest data center in China.

On the other hand, Ali is also enriching his database by buying and investing wildly. From the early investment in the internet industry Sina, MO, and so on, to the current financial industry, film and television industry, retail industry, even the logistics industry, is not in the establishment of Ali's data base, or to make up for the Ali Short Board field of data base.

And Tencent in large data, the action may be a little slow, and it is still in its own ecological transformation, that is, a wide range of points. has not officially begun to layout large data ecology. You know, in the US, the big data industry gives Google 23 million dollars a day, and it earns about $8.2 billion a year. This income is the main income outside the income, even in the future he can become one of main income.

For high speed, variety, value of the other three V, is the technology, business-led. Technology is needless to say, Baidu is a recognized technology-leading companies. and diversity, value is business-led, this point Ali may occupy a certain advantage. But overall competition, Baidu's advantage is greater, especially with the Baidu large data engine of this round of opening, its database data will certainly lead to an explosion of growth.