"Micro-pos" is about to enter the commercial, carding problems and new play

As early as March I began to quote "micro-pos" This product, is a controversial alternative. But after six months, that is, the end of September, micro-letter 6.0 official debut, micro-letter into the card package function, began to let everyone again notice based on micro-credit payment of "micro-pos" products of the great imagination.

Recently, when I return to the palm of the micro-POS team, their products are about to start into the commercial stage. This is what kind of a product, how to do soft and hard to solve the problem based on micro-letter and other mobile payments, and what other new play, do the following comb.
1, hardware: Not so "conceptualization"

Once again saw the palm of the micro-pos "micro-letter Pos Machine", has completely changed the face, more compact, and easier to put on the desktop. Supporting the printer also makes the entire device more modular, no longer like a generation of "conceptualization" modelling.

2, the core application scene

For this merchant-oriented product, the product configuration itself is not much worth discussing, and the founder of Suke has chosen to customize the Android system from the outset. I am more concerned with the logic of its use.

Several core usage scenarios are as follows:

1) Cashier

This is the most basic function, based on the micro-credit payment function, but also the default interface of the main interface. The cashier enters the payment amount on the micro-POS, generates the two-dimensional code, and the user pays through the micro-credit scan.

2 Order Flow: Order Management

This is another simple application scenario, if you finish ordering a meal on the micro-public number in a restaurant, a meal order is pushed to the POS list, and you can print the order.

3 Voucher issuance and management

Card issuance and write-off, recharge and other management is another very core function, on the top of the cashier button. Micro-Letter 6.0 after the introduction of card coupons, many users will ask, where is the card from? such as Madanlau, KFC coupons.

One way is to share friends, another is through the offline scanning, there is a way, is through this micro-POS for distribution, set the corresponding membership card and coupon details, the store can open a card through the micro-pos two-dimensional code, the user through the scan to obtain.

Card coupons issued only completed the first step of the card consumption closed loop, the completion of the closed loop also need to write off the process, such as you take a membership card for consumption, member consumers to show the micro-credit card bag in the membership card two-dimensional code, micro-POS scan, you can use.

4 can expand the "store" application

The other place where the micro POS can imagine a lot of space is the "store" page of the first screen, if the business has and the public comments, the United States Regiment, handle and other institutions, and these O2O Internet products are specifically for the application of micro-POS, you can directly into the cooperative management backstage, quick purchase coupons and other management and write-off.

This is tantamount to expanding the scope of the application of micro-POS application market, Sukey called it "palm Shell hardware open platform", including micro-credit card interface, payment interface, messaging interface application interface and data interface.

5 Shop background: Small ERP

Micro-pos Another meaning is the collection and collation of data, connecting users and consumer data, data to the cloud, directly into a small business ERP store management software.

Not only can the store operating data at a glance, provide statistical analysis, but also can be a lot of shop settings, such as membership cards, coupons set.

Open the restaurant can be directly in the background to modify the menu, to add or subtract, the deletion of the threshold is very low.

The perfect combination of intelligent hardware and O2O

After the product landed, look at the micro-POS products, is completely different. In general, the emergence of micro-POS, a trans-boundary intelligent hardware product, can be said to be a relatively perfect combination of intelligent hardware and O2O and mobile Internet.

Although Tencent has repeatedly stated that it did not do "micro-pos" products, but like the palm-PayPal micro-POS Such third party internet-based payment hardware terminals and micro-trust is inextricably linked to the ecosystem-whether it is to pay, or card management and so on.

At present, the idea of the palm of the micro-POS team is to start the distribution of offline channels, because the micro-letter payment Tencent will charge 0.6 of the handling fee, part of this fee will be fed to the early product promotion channel merchants. For the micro-POS team, how to carve out a piece of cake in the traditional POS competition market is the most need to solve the problem, perhaps the 5 big scenes mentioned above are the key.