Millet Global Vice President: How we hold live in the Indian market

Source: Internet
Author: User
Keywords Vice president of Millet Millet India official website
According to the U.S. Authoritative technology blog Quartz11 11th News, now Millet has surpassed Apple, Samsung and Lenovo, China's highest-selling smartphone brand. In Southeast Asia and India, high quality and low price of millet has been widely praised. The former vice president of Google's Android product management, the current vice president of Millet International operations, Hugo Barak is responsible for the millet market in India. In India, for easy pronunciation, millet is referred to as MI. The Brazilian-born Hugo Shambhala has become one of Millet's public figures, and has responded positively to the idea that millet copied Apple's designs and leaked user data. In an interview with Quartz, he responded to questions about how millet plans to be known as the electric Giant and why it focused overseas on India. Reporter: How does millet plan to open up the Indian market? Hugo Barak: We set up a company in India, the brand is not called Millet is not called Indian millet, but called the Indian mi. Reporter: But millet in India's company 100% is a subsidiary of Millet. Hugo Barak: The Indian MI is a subsidiary of Millet, but I want to treat this new company with the attitude of creating another company. It is vital that we not build a sales building in India, but find the right team to run the business. Now that we have started operations, we are shipping our products to the warehouses of the Flipkart, which are not very easy to operate. At the same time, we will establish after-sales service network. People in remote parts of India are now buying millet handsets, but they need to travel long distances to reach service centers in order to buy mobile phones. Today we have about 100 service centers, but this is far from enough to cover the whole country. Journalist: is India mi going to build its own network platform? Hugo Barak: As China's third largest electric enterprise, we will sell products through our own website. Reporter: Only by virtue of selling millet mobile phone makes millet become China's third largest electric business enterprise? Hugo Barak: Soon we will surpass Jingdong as China's second largest electric business. Reporter: Why does your supply always appear insufficient? Hugo Barak: In India, we're not just selling mobile phones, getting bigger market share, but creating a good brand image. We need to start small, pay attention to the user experience, and constantly improve. Perhaps we can sell 1 million handsets at a time, but will undoubtedly increase the availability and after-sales service difficulty. So we slow down and take user feedback seriously. In addition, we will build a research and development team in India. Reporter: Is there any plan to produce millet in India in the future? Hugo Barak: We may work with Foxconn and other manufacturers to not produce their own products. Reporter: Millet into India plans to sell the number of mobile phones, the final sale of the number of departments? Hugo Barak: We expect to sell tens of thousands of handsets. Sell 20,000 in the first two weeks of the sale and sell up to 100,000 handsets by the end of October. Reporter: In the face of international and India's many mobile phone suppliers, what do you think is the advantage of millet in India? Hugo Barak: There are many advantages, the most important thing is that we can produce high-quality mobile phones, and has been widely praised. We will be based on the bigComments constantly improve the mobile phone, so that customer satisfaction. Reporter: What's the new plan for Millet in India? Hugo Barak: We need to build a network platform, build partnerships with other manufacturers, and build a service layer in the operating system. such as simplifying mobile phone recharge and Balance inquiry program, make it different from other cumbersome operating system. We consider working with innovative companies to continuously improve product performance. Reporter: What do you think of the millet mobile phone to the Chinese server to send user data? Hugo Barak: We take the user's personal information seriously, but the media coverage is exaggerated. We will examine the server carefully over the next few months to find out what data the server collects from the user. Reporter: Would you consider moving some servers to India? Hugo Barak: We will move overseas users ' e-commerce information and user data from the current Beijing server to the Amazon AWS Data Center in California and Singapore for better performance. Journalist: What products will millet bring to the Indian public? Hugo Barak: Next up is red rice and millet 4. In addition, the 49-inch 4K high-definition 3D Smart TV is also about to meet with the Indian public. (Internship compilation: Lian Jing yu Peer review: Chen)
Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.