Music video TV Super TV S40 Price triggered a war of words with Lenovo

Source: Internet
Author: User
Keywords Music video TV Smart TV video Super TV
Tags behavior business business model consumers cost cost price exchange hardware

The price adjustment for music, Lenovo China region Smart TV general manager Ningzhong Wei that this is a suicidal behavior, this approach is almost entirely regardless of the product 's hardware cost. But the music view TV Peng Gang view is, the traditional manufacturer only sees the Super TV hardware price is low, but ignores the creation user value to maximize the business model and the high cost-effective product , Internet hardware cost , fast digestion , service is the trend of the general.

In fact, if the music is really suicidal, why should Lenovo remind it? You see, intentions remind people, not only ungrateful, not in exchange for a word of thanks but caused the saliva war, this is why? Secretly ridiculed in the back of music, I wish it early for the development of Intelligent television industry and dedication to the good.

The public relations of the Internet industry has seen a lot of people, a little bit of common sense know, at this time Lenovo should not jump out to blame music, this is entirely in the music as a PR publicity. Lenovo executives are "undercover" for pleasure, does Mr Liu know?

Also can not blame Lenovo executives, change a nasty temper of the people can not help to spray music as two sentences, so do TV play is bad industry rules, really intolerable. In fact, Lenovo also has its own abacus, Lenovo Smart TV in the industry is not very famous, with Lenovo's famous head and music as the opportunity to raise the value of smart television business is also a good deal.

In Lenovo's view, music may be "suicide", but what he does not want to admit is that it could also be a "hunt". S40 1499 of the price touched the interests of too many TV manufacturers. Lok can be charged to consumers before the service fee, but also to the advertiser charges, froing, through its own content to ensure that at least the hardware of the Super TV in the balance of profit and loss.

And the traditional TV manufacturers still rely on selling hardware to profit, they simply can not follow the price of music. Music is willing to sell TV at cost price because it has a retreat from the content service, while the traditional TV manufacturers to sell the cost price of TV is only dead.

Le view of the hunting means or some ruthless, we see, the music TV Super TV price makes it gain access to attack, retreat to keep the situation. Le see now sell this price, other traditional TV manufacturers with no follow-up? The follow-up is to die, not follow-up is to die.

In the price of music to take the offensive, and in the production of music to take the defensive. The video super TV is very hot, however, there is still no mass production, as a result, mass production may lead to instability in the supply chain, product quality hidden dangers, second, high-volume production will use more capital, increased risk; third, the small production of the music vision strategy can be more flexible; four, TV can also play hunger marketing, Let a person thinking every day has the topic; Finally, the smart TV market is not really mature, now the main goal is to build a brand, not to increase sales.

Le Vision is in the competition with the traditional TV companies, but not mano melee, but to take the enemy tired of my harassment strategy waiting for the opponent to bite. Traditional TV manufacturers do not want to consider the music, music as a S50 out to disturb the 50-inch TV market, ignore, the S40 price upset 40 inches below the TV market. If the reason, with the music as a spell, also fell into the trap of music.

In fact, traditional TV makers are waiting for the smart-TV market to burst, they also calculate after shine rain competition only today, how many can see the intention of music, so who are unwilling to easily go with music as mixing water, we are still on the basis of a way to find a way, either with the video site, or with the electric business cooperation , through the way of wooing partners to ensure the profit on the hardware, in order to compete with the video TV Super TV, this kind of blending is a kind of rational attempt, but whether the large-scale development has yet to be tested in the market.

Le See is suicide or kill, the final judge right in the hands of consumers, consumer recognition music model, Lok Vision is in the hunt, consumers do not recognize the words, happy as to die who can not stop. However, from the Christmas Eve music used 1 minutes 44 seconds sold out 10,000 S40, consumers are still very buy, S40 also became S50 after another explosion. Also, consumers who control this one, which is cheap and easy to buy, for consumers, consumption is not so complicated.

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