When it comes to buying shoes on the internet, the person who has the experience of online shopping must first think of the shoe net the author learned that, on its website, not only can buy inexpensive shoes at very low prices, there are quite a lot of play, so that everyone can realize the fun of online shopping, this is a lot of shops do not do the place, Certainly deepened the website to everybody's impression, also enhanced the user's stickiness. Perhaps to see the success of the Zappos, so that the domestic shoe industry, the big guys excited a, who want to put on a Zappos in China myth, in the Internet warlords 2009, the author asked, in the end is who in the pilot shoe industry e-commerce through train?
A lot of things happened in the Chinese nation in the 2008, when the great sadness, it is difficult to divert attention to this inconspicuous Web site, the 08 emerging internet companies are not decadent, in the context of the global economic crisis, most of the shoe companies to the domestic market, so, the shoe net saw their own opportunities. Why? This a lot of export-oriented enterprises backlog of products into the domestic business is the only way to survive, but offline market after several years of domestic dealers painstakingly, in this trend of saturation market, these foreign trade shoes enterprises how to get in?
"Offline channels cannot be done, and we do it on line, but on the line this piece of our lack of professional team operation, so we will have the existing inventory backlog of products to pat the shoe net, hope that through the shoe net will our products sold ...", in the shoe fair, a brand of shoes enterprises in charge of the owner so to tell the author. " The author also learned that it is the economic crisis will be the supplier with the shoe net together, for its website Xun growth provides product protection.
See a lot of shoes sales Web site, to the author's feeling is a minor, not into the climate, or the site is not accurate positioning, of course, limited the development of the site. Throughout the domestic footwear consumer website, but also only the shoe net can have emboldened? You do not know the title of its website banner, "We want to build China's largest brand shoes online sales market, we are 300 million Chinese netizens to buy shoes the best choice!" "Perhaps shouting slogans who will, but the author is concerned that you can dare to have this strength and Kone?"
Take a look at the shoe net give us the promise:
1. Only sell authentic, quality assured
Clap shoes converge on a number of global brand resources of footwear, nets Nike, Adidas, Puma, Converse, Anta, Li Ning, a series of domestic and foreign regular sports and leisure products. Variety, complete specifications at the same time, Pat shoes to eliminate any fake and shoddy products, the realization of a false loss of three of the commitment, so good faith protection, exempt consumers from worry.
2. The official agent, the price is tempted
to clap shoes and all joined the direct supplier signed the formal contract, has obtained the brand manufacturer's network sale official proxy right. All the goods are shipped directly from the factory, without any middleman's fare increase, compared with the traditional market, the price is almost lower than half! So the price of such a value, how can customers not move?
3. Free shipping, attentive service
consumers in the shoe-making network platform shopping 50 yuan, you can enjoy the preferential treatment of free courier fees, pat shoes thoughtful and attentive service, naturally let the site visitors stream.
4. Return goods, after sale enthusiastic
Pat shoes to product as the main line, to serve as the guide, as long as consumers have any products are not satisfied with the product can be in 7 days without reason to return products. Customer service enthusiastic considerate after-sales service, so that no distance communication.
5. Cash on delivery, safe and intimate
experience of online shopping friends know that the most important thing is to buy a network of products, the same time, how to be able to conduct a safe transaction. Then whether you can let the other side of the shipment, and then in the payment, no problem! Now the shoe net is to create such a precedent: consumers in the site to buy any products, can choose to ship first, after the payment of the transaction mode-by courier delivery, until the recognition of the purchase of products, and then payment transactions, security and intimate.
6. One yuan to shoot, interactive happy
Pat shoes from the principle of maximizing the interests of customers, advocating "easy shopping, happy to enjoy" the sales atmosphere. To achieve this, the shoe is specially set up special Activities area the release of all products are one yuan on sale, so that consumers in the process of shopping, but also with the vast number of footwear friends with the competition to snap up the value of goods, easy to enjoy the alternative fun activities, experience shopping and happy two-way interaction.
7. Guess price gift, experience Shuxin
There is no free lunch in the world? Wrong! If you have been to the shoe net, you will fully understand what is called the world will have a free lunch-shoe network in the setting of a yuan shooting activity zone, but also specially for the vast number of shoe friends opened a free shoe zone: Quiz activity area. Here, only can not think, can not do. As long as you can guess the price of the product set, then nature of the product to let you all! Easy shopping at the same time, but also to experience stimulating and enjoyable fun activities, why not?
Perhaps what we can see is that today's consumer Web site, the era of selling authentic to attract consumers is over, but the consumer website is shopping, if the "play" and "music" in the entire consumption process, Let consumers easily experience the shopping "fun", is the site owners need to think carefully about the problem, the author believes that the pure hard style, in fact, is to pat the shoe net embodies the fun and fun, play the fashion trend, taste the rhythm of the foot, a "clap" word, achievements of the brand of the shoe net, a "play" word, Let its website from numerous shoe-buying sites stand out, so the shoe net is to play to pilot the footwear business e-commerce through (Lin feeds).