Pick up the books that the product manager will read

In previous articles, I have summed up the quality of product managers through their own work practices, such as market insights, abstract generalization, creative imagination, exquisite mind, love products, with a certain entrepreneurial spirit of this series of qualities, they include the IQ level also involves a lot of EQ level. But I think that is not enough, but also in the market, design, project, management, user, statistics, psychology, technology and so on in many aspects must be covered, therefore, continuous learning to grow into a product manager only way, and more to read related books and constantly summed up practice has become an important means of learning to upgrade, and books can be divided into "surgery" , "Tao", "IQ", "EQ" and many other categories, will have a very small impact on you.

Combined with the industry colleagues recommended and their own work practice summary, collected and sorted out the following books, recommended to you product manager. I will continue to share the book to everyone, in exchange for sharing.

"Tipping point"--product marketing and operation Promotion

"Long Tail theory"--product market

"Devil's Economics"--product market

"Influence"--product market

"Grotesque Behavior"--product market and user behavior must be read

Elements of user experience-you know

"It's so Simple"--user experience Popular Science

Don T make me "

"Fairview Blueprint"--how to plan an unforgettable website

Web Information Architecture Web information architecture required Reading

"Creating breakthrough products" as enlightening readings

Designer for everyone to see--ui design must Read

The need to change, the power of design--Develop empathy

The simple rule--design idea

"Decision Making and judgment"--thinking of transposition

"Only paranoia can survive"-eq

The Zen of speech--the air field and the appeal

The Book of Revelation-the team

"Mobile device Interaction Design"--Introduction to mobile interaction

Design and development of mobile applications--Introduction to mobile products

--ios design of Tapworthy (touching the Heart)

"App Savvy"

Mobile Design Gallery

"Simplicity First"

"Everyone is a product manager"--Suger

"Networking"--jian

"Product Manager Handbook"--Gochos

Control》

"Learn to ask questions"

Excellence – the design and management of Internet products

The beauty of project management: emphasis on project management

Mastering the demand process: focusing on demand mining

"Process Management": focus on Project-oriented team product manager

Web Design Deconstruction: Web Product Manager

The beauty of the moment: ditto

"GUI Design Taboo": Focus on the client Product manager

"About Face 3 interactive design Essence": Focus on the client Product manager

User Experience metrics: Product managers with a certain user base can see

"Better than precept: Web content winning Treasure": Information Type website Product Manager It's best to take a look at

Web Navigation Design: web-biased

"Win in the user"

Again》

"Wet Marketing"

"The World is Flat"

Three pairs of shoes

The leadership of the story

The myth of the People's moon

"Affective Design"

The way of thinking in economics

Social Psychology

"The User Experience"

The summit of the Tide

Positioning》

The road of interactive design

"Statistics can Lie"

The back of the napkin

40 Studies on Change psychology

"Light Company"

The political gains and losses of Chinese dynasties

"Don't be a normal fool"

The Manual of Brain use

The odd effect of the United States

Robert's Rules of Procedure

The trick of game theory

The McKinsey methodology

"Affective Design"

"Level Marketing"

The Psychology of Design

"Wanli 15 years"

"Company Evolution"

"Black Swan"

"Boiling 15 years"

The principles of the pyramid

The technology of Thinking

"The hacker and the painter"

Four strategies of interactive design

How to sell Lobster

"Beer and diapers"

Reputation》

Personal Experience Summary/

1, learning without thinking is a reckless, thinking without learning is perilous. Reading with questions, reading in order to solve problems, not to read and read, to apply.

2, jumping reading than a word does not leak reading effect good, grasp the core of ideas, grasp big put small, improve reading efficiency, widely dabble.

3, the letter is not as good as books. Critical reading, dialectical thinking, take its essence to its dross.

4, reading is just a way to learn, work practice, experience a good understanding of the product is also an important way to improve learning.