Sharing is the "real value amplifier" of the Internet

Source: Internet
Author: User
Keywords Big data share the Internet Baidu Hundred
Tags activity based behavior big data business business model connect content

Recently Li Law has extended the precision of Metcalfe law, that is, network value v=kxn*n/r*r. The factor between the distance r between network nodes: T:connect time; S:speed;i:interface; C:content. In contrast, there is a very important amplification factor in the value generated in the network in the real economy, and few people mention it, that is, shared activity. The internet will millions hundreds of millions of users, but if only to stay in the dissemination and interaction of information, it is an efficient amplifier of economic operation. But the shared activity based on the premise of trust is the igniter that activates the real economy. Therefore, you may also use the formula to define the following:

The real value of the network lv= the network value vxs*s. s for the sharing of activity.

"Shared economy" is not a new topic in itself. Behind Airbnb's rapid expansion, not only is it subverting the traditional business model of the hotel industry, but more importantly, it has changed people's spending habits in a bold and unique way, and the effects have spread to other industries in a viral fashion. This creative subversive force is called "shared economy", which focuses on the reuse of surplus value of idle resources.

In fact, "sharing" is not a new concept, but the use of business models to share, in the early days of Internet development is difficult to imagine. On the one hand, because the network is popular enough to quickly series different strangers; second, sharing in fact originally only exists in some social network, the most direct example is the "borrowing" behavior between friends, in the internet does not have enough real name, identity, can not generate a trust environment, it is difficult to nurture the trust of genes.

Go to a place to visit a friend's house for a night this was originally based on the behavior between acquaintances, but was Airbnb use of such a concept, developed into a business model through the Internet; Similarly, Uber can also imagine that you borrow the car with your friend, or you suddenly have something. Friends would like to give you a ride, the concept is very close, It's just Uber fees, and friends don't ask for money.

So, if you're starting from "the way you interact with friends or acquaintances", think about the idea of a shared economy. For example, if you borrow money from a friend, is there a platform around which a service is a mutual financing between friends? Or is it a loan platform between strangers? This is actually a peer-to-peer financial platform. From the behavior of friends inviting each other home to dine, whether there can be a series of different strangers dining, sharing the business model. Or, you and your friends will borrow books, then through the "sharing" what kind of economic form? The good sisters will send each other to wear the clothes, or the maintenance product, or the ornament, the bag, the same concept, whether can have what kind of commercial form to produce?

More extended to deduce, if the relationship definition is not so intimate, but to relax some, then, enterprises and enterprises, enterprises and individuals, NPO and NPO, the company's internal colleagues, students and students in the school ... However, in the chain of social networks, it is possible to use the concept of "network" + "sharing" to produce a new form of business model.

It can be foreseen that in the future, there will be some kind of organization vigorous development, is the social sharing economic form.

However, the degree of shared activity depends entirely on the establishment of trust or the improvement of the training mechanism. "Sharing" has a very important premise, that is, "People's trust relationship" must be established, the sharing of the behavior will be produced. This is like teamwork, the boss gives employees full security, the team's cooperation and efficiency will be greatly improved.

The degree of trust will change as the number of games increases. In a game, a member may benefit the other's sharing strategy, and use the strategy of not sharing to gain some improper benefits; But at the same time, the member's confidence in other members of the member will decline, and the members of the shared strategy will increase their trust in other members. After a long game, better game results can be obtained. But the network effect brings a huge amount of unfamiliar users, there is no room for the growth of many games, that is to say, the official intervention is similar to Uber or Airbnb gradually expand and perfect, the establishment of trust is the premise of sharing, both are not two or three times of the relationship, but directly as the Power Index effect.

If you want to develop a shared economy-oriented business behavior, as long as you can make the participants feel at ease and feel the risk is low (or even risk-free), feel reliable and secure, then, once the idea succeeds, there will be a lot of people willing to invest and automatically develop more efficient ways to share.

Of course, the establishment of trust sometimes may not be the founding of the organization can be shaped, social atmosphere, customs, economic environment, religious beliefs and so have a great impact, so in a more open, more trust based on the region to carry out the sharing of the economy, naturally can get the faster chance of success.

The "Real value amplifier" of the Internet-sharing, will be a very important economic form in the future, it is worth observing and striving.

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