Sirius Search Engine Optimization Tutorial

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Sirius Search Engine Optimization Tutorial

Time: 10th 5th 20:30
Speaker: Wild Grass Forest Sirius (379489950)
Topics: Top Search Engine Optimization Tutorials
Source: Station Friends Network Lectures QQ Group: 17770150

1. Hello, everyone! I was only a few days ago to join this group, just came soon to find a lot of buddies is a great webmaster! Today is my lecture, I mainly speak a little personal to search engine shallow view! I hope you can include a lot. And this lecture is more suitable for beginners to listen to, will also hope that the experts to add a lot! Today only talk about some of the theoretical things, the actual combat experience has the opportunity to speak again!

2. I was a year ago began to contact the site, a chance, the school organized web design competition, I will not be in the case of registration to participate in, although that is static web design, but let me really love this line! Let me know how to use the Internet to solve problems, learning knowledge! More know the practicality of the search engine in daily life!

3. But for many novice webmaster, but not to search engines, simply do not understand what SEO! A new station, use the collector to fill it, the result is not included or included in Baidu very little! Do not think a station has a lot of content, the task of the webmaster is finished! In fact, a station to do a good job is to pay a lot of, to learn to manage your site systematically!

4. Any Web site, even simple to a single page, is supported by sophisticated Internet technology-using static or dynamic backgrounds, using a variety of scripts or programs such as HTML, XML, CSS, JavaScript, VBScript, SSI, PHP, ASP, JSP and CFM, and so on, through a variety of transport protocols such as HTTP,HTTPS, and so on, can eventually send visitors to the front. At the same time, the site's operations must also rely on other web technologies-such as search engines and catalogs-that bring specific content sites to specific visitors.

5. Fortunately, most of the sophisticated technology is hidden behind the scenes, neither visitors nor web owners need to care. If you need to build a website, all you need to do is to register a domain name on the fly8848.com, buy a web space (such as outspace.cn), find a handy web design tool (such as Dreamweaver or FrontPage), You can then design your Web page through a visual interface, without even needing to ignore how the HTML code is generated. After everything is done, upload the page to your space and your site will be built. If you also want to sell goods online, just install the appropriate "mall" program, you can carry out online business, so simple.

6. Unfortunately, however, as the number of Internet sites expands dramatically, when your site is born in a corner, it is not known at all. You're going to be so excited to tell all your friends around you that your website is open, but obviously, that's not enough.

7. In order to solve this problem, some webmaster began to find the online "website promotion" software, and naively believe that the promotion of their own site needs to do is just a few buttons. Some of these apps can automatically submit your site to a search engine found by software developers, and some can check your site's ranking in search engines. However, these measures are often too one-sided and inefficient. On the one hand, the search engine competition is far more intense than the webmaster thought, is not "submitted" so simple; on the other hand, today's search engine has developed very sophisticated and sophisticated, sufficient capacity to deal with spam and brute automatic submission.

8. Nowadays, the promotion website is usually more time-consuming and laborious than the construction website, the intelligent stationmaster all knows, wants to let own website in the competition stand out, the only way is to carry out the marketing from each aspect. We build a "comprehensive system" is a comprehensive search engine marketing program.

9. What is the so-called "integrated system"?

The rationale for an integrated system is to assume that Web operations revolve around three key tasks:

Promotion-Analysis-maintenance

"Promotion" is simply to increase your site's "visibility", that is, the opportunity to show up online. When you publish a site, theoretically you are publishing the site to visitors around the world, but in fact, no one can see it, because no one knows it exists, when people search the search engine and your site related to the keyword, may not be able to find it.

10. Promotion means using effective means to deliver your message to your target audience--largely dependent on search engine help--which is the key to getting your potential customers to find you. Our goal at this stage is to get traffic from the search engines.
According to the requirements of the comprehensive system, in the website promotion stage, you need to complete several subtasks, learns to bring the suitable visitor to your website. These subtasks include keyword research, page and site structure optimization, submitting pages to search engines, monitoring and analysis rankings, and seeking quality links. Once you complete these steps and get enough data, you are ready to move on to the next stage.

11. "Analysis" means using web technology to get more information about your visitors in order to adjust your site more to meet the needs of visitors. When your early promotion work brings enough flow, we can enter this stage of study.

Remember, only a small percentage of visitors will buy your product. The purpose of the analysis is to improve the transformation of visitor's "visit-> consumption" behavior. The results of "analysis" will be applied to the new round of "promotion", and the results of the promotion will be analyzed again. You can cycle through the process until you achieve the best results you've ever expected.

12. "Maintenance" means to make your site as convenient as possible to your visitors, thereby improving the browsing experience of your visitors. Remember, your visitors include real people and search engine bots (ie "spiders"). These robots need to get the right information from your site and, like human visitors, they leave your site because of a "dead link". Therefore, site quality management becomes the third important component of the integrated system, and the effectiveness of the first two parts can be further optimized.

13. Maybe everyone heard it all faint, think I only nonsensical the theory of things! Think these things even stupid b know! As a matter of fact, the purpose of my lectures today is only one, is to remind everyone to do the station to spend some brain, not blind, to really pay attention to the search engine! More hope that those who only collect friends to use the brain collection, learn to collect. Intentions of Friends will find manual 2000 quality articles better than tens of thousands of collection of garbage!

14. Concluding remarks: Speaking of this, I have no one to throw smelly eggs and bricks, I have been feeling extremely gratified!  If you agree with my point of view, when you sleep you think: do stand in fact to learn the operation of the system, and promote---analysis---maintenance is indispensable! (Zebian admin03)