Some suggestions when designing the mobile terminal application

Author: Scott Gerber

Original title: Mobile App Development: 10 Tips for Small Business Owners

Source Address: http://mashable.com/2011/04/07/mobile-app-tips-small-biz/

Translation: Notus

Why translation: This is not a "top ten" article, in fact, a lot of people repeat the same content: your application really useful to users at the same time be rewarded to the user. In addition, there are some very important things, for example, make your application magic, not just the duplication of your site. (I personally like this one) I think these can be used as a guideline to check if your design is a good design when you design a mobile application.

Scott Gerber is an entrepreneur and columnist ... The content of this article is from the Young Entrepreneurs Association, a non-profit organization led by a world-class young entrepreneur. You can ask them on YoungEntrepreneurCouncil.com.

Mobile application may be a trap, or a pit of time and money. Although in this increasingly popular mobile application world, many businesses make money through it, open up new markets, or get a reputation.

It's best not to make an application, throw it on the web and expect people to discover it. You need a comprehensive plan to carry out program development, marketing. Then when someone starts to download your app, it has to give the person some benefits, otherwise you will receive bad ratings and comments that will ultimately cause trouble for your own business.

To help you develop your potential in the mobile market as much as possible, I asked people who have had some success in this area to tell them which aspects will have a positive impact on your application and business, and where Try to avoid it.

1. Give users a discount, while providing map help.

There is a location-based discount feature: Users can get specific offers at specific locations. It is also best to have a "finger-pointing" feature at the same time, so that your users can get a discount no matter where they are. The two functions "One-click calling stores" and "Sharing with friends" are equally welcome.

- Devesh Dwivedi, Breakingthe9to5Jail.com

2. Provide special rewards

A good way to boost sales is to make a special bonus built into the app, rewarding those who regularly use the app. Give these users special discounts and discounts, which will help to provide user loyalty.

- Danny Wong, Blank Label Group, Inc.

3. Forget your application

I think in general, your application may not bring you the expected benefits, unless you provide unusual value to the user. Correspondingly, I prefer to work with some of the more mature mobile application providers, such as local buy, or Facebook, Google Places, etc.

- Matt Mickiewicz, 99designs

4. Your application can help users solve practical problems?

Please pay attention to your application should be able to solve the actual problem for the user

People like apps that really help them do things like getting information, making them happy, improving productivity, and more. When you want to do an application, think about what problems you can solve for your users.

- Ashley Bodi, Business Beware

5. Mobile payment will soon become very important

Mobile payment will soon become the trend, and you should integrate payment into your apps to make it easier for users to pay with their smartphones.

You can check out the two websites, Square and Intuit GoPayment, about how they pay for their cellphones. Of course, if your app supports mobile payment, your users will think your product is in front of the times, very cool!

- Natalie MacNeil, Imaginari.us

6. social network friendly

I would suggest integrating the content of those social sites into apps like Facebook and Twitter. In addition, some mechanisms for real-time communication are established so that your users can communicate conveniently regardless of their previous knowledge. If users can communicate with those who do not use your application, it will be better.

- Kris Ruby, Ruby Media Group

Give users some magic power

Before you start designing your application, be careful not to just copy the contents of your site. All you have to do is give your users some magic that allows them to interact with your content with just a few clicks. Here are some good examples to refer to, such as Starbucks to see how the application is to allow users to use Starbucks loyalty cards, and other studies under Chipotle is how you can instantly book and packaged.

- Jeffrey Powers, Occipital

8. Let the value can be shared

If your application only allows users to use it alone, then it will not bring you any benefit. I suggest you add something that allows users to share with each other, and users will be willing to share what they find useful. So remember your application should really help users.

- Lisa Nicole Bell, Inspired Life Media Group

9 Focus on what your users need

Ask yourself a very simple question, what is your application for users? Why do they use this application? Your application offers customers a discount? Buy discount? Special chance? If yes, try to reward them, and then they will make you happy.

- Adam Gilbert, My Body Tutor

10. Make the worst preparations

First, you need to assume that your application will not accept and prepare for two or three months to improve it. This is not a joke, your application should allow users to use it easily. Make them feel Accepted your application, and are willing to share with friends.

- Jason Sadler, IWearYourShirt.com

Source: http://hiorion.com/stars/544