First, the 21st century is the era of scientific and technological innovation, no doubt, the era of Internet technology, the rapid development of new concepts, new technologies emerge. When people's ideas remain in the WEB1.0 era, the American technology giants have led this great innovation world and entered the WEB2.0 era, and in the advent of this great era, many of the new technologies destined to change the trajectory of human development are on the stage of history, blooming bright light. It is no exaggeration to say that today's world is an explosion of information era, then a huge problem before us is how to store large-scale network information and integration, so the concept of cloud computing technology emerged.
Network broadcasting is the broadcast medium that provides audio service through the Internet as the medium of communication. Network broadcast through the media of the Internet, and then set up a broadcast service site on the Internet, and then through the server, the use of various kinds of programs broadcast software, audio programs broadcast to the network, the sound transmission out. Visitors download the receiving software via the Internet on the computer, access the fixed service site through the software, and watch, read and listen to the broadcast. In the information bursting today, the integration of complex information, will be placed in front of the network broadcast the most urgent problems.
Ii. What is cloud computing
What is cloud computing? Cloud computing mainly refers to the provision of resources of the network, from a technical point of view, generally believed that cloud computing (Cloud Computing) is distributed computing (distributed Computing), Grid computing (grid Computing), Parallel computing (Parallel Computing), networked storage (receptacle storagetechnologies), utility Computing (utilitycomputing), Virtualization (virtualization), load Balancing Balance) and other traditional computer technologies and network technology development and integration of products.
The core idea of cloud computing is to manage and dispatch a large amount of computing resources with network connection, which constitutes a computing resource pool to the user on demand. "Cloud" is the network that provides resources. But the definition of what is worth affirming is that it illustrates that cloud computing refers to the integration of some network resources on demand to the user, and consumers can access the Internet from a sophisticated computer infrastructure.
Cloud computing is a new service model and an internet-based computing concept. The cloud can be said to be a pool of information capacity with huge resources, users do not have to store these resource information in the terminal, but through the network to the "cloud" to obtain the required information, cloud computing is through the network to provide users with the required storage space, computing power, information services and software functions, etc. Its service capabilities have a minute or even a second level of scalability, with sufficient resources to cope with the peak traffic of the network, and to increase or decrease the number of appropriate service nodes immediately based on end-user service capabilities.
Iii. The advantages of cloud computing technology and network broadcasting
Cloud computing technology as the rapid development of Internet technology is a new technology, it has a very prominent characteristics in all aspects, and the network broadcast industry as a combination of traditional broadcasting industry and internet technology, it and the combination of cloud computing technology will be able to have a big role.
1. Large storage capacity. "Cloud" is a number of servers composed of "resource pool", this "resource pool" can be unlimited expansion, a large volume of voice files need to have a strong storage capacity of the resource pool to do the backing.
2. Computational capacity. Cloud computing technology has a large computational power, it can support network users of a variety of operational requirements. For example, users can use the online listening broadcast, voice BBS, Voice encyclopedia and so on without affecting each other.
3. Safety. The cloud computing model manages security issues by dedicated cloud computing service commissioners, which greatly reduces the hassle of data loss and virus intrusion.
4. Versatility. Cloud computing is not just about a particular application, it can be extended to any application that needs it. and different "clouds" are accessible to each other.
5. Cheap mobile terminals. With the further development of cloud computing, users will not need complex terminals, instead of a variety of simple functions of small terminals. Low-cost terminals will undoubtedly increase the number of people in the network, thereby increasing the number of potential users in the webcast industry.
Four, cloud based network broadcasting service
The broadcasting industry should pay attention to the different needs of different users and to explore the potential needs of various users. Cloud computing has brought about a new technological revolution in the Internet era, which has brought new spring for the development of the network broadcasting with its huge computing power, storage ability, universality and security. According to the characteristics of the network broadcast industry, there are mainly two aspects: (a) the content of the media, (ii) the user to provide content (commonly known as the original category).
(i) content provided by the media
In the content of the media, the service types of the broadcasting industry are mainly online listening, popular broadcast included and education.
1. Listen online. As the name implies is to provide online listening to broadcast services. This service can be provided from two aspects: on the one hand, the popular frequency band of the traditional broadcasting industry is made into the band of online listening, now many stations have such service, on the other hand, it is to create some special audio programs which can only be listened to on the Internet and can interact with the audience. But not broadcast on traditional broadcasts.
2. Popular broadcasts included. For the current popular online listening audio based on different content, especially the important news, music, story series and education, such as audio. It is worth noting that, in the audio classification, the original audio needs to be edited to refine it, and the trim part is generally the drop in the listening rate.
3. Education. Specializing in the recruitment of a number of experts in various fields, according to the current popular education plate, open up education consulting, teaching and other services. For example, the content of law, fund, stock, insurance, language study, Politics, history, civil servant examination and so on. It is worth noting that audio recording is more simple than video, convenient and easy to operate, the cost is relatively low.
(ii) User-provided content (original category)
With the development of the Times, more and more people have the desire to express, and more and more text, video information more or less make people some visual fatigue. Audio information, you do not need to watch the screen at all times, after the selected plate, you can wear a Bluetooth headset to do other things. At the same time, the release of audio files is very simple, convenient, only need to send after recording.
The content of the broadcasting industry provided by users can be divided into two aspects:
1. Geographical division: Audio Information has a significant feature, that is, the dialects of different regions are not the same, which can be said to be a disadvantage of audio information, it affects the understanding of audio information. But at the same time, it can be said that this is an advantage of audio information, it deepened the cultural integration, promote unity, but also a good way to learn dialect.
2. Content Division: According to the content of the division, the main types of service in the broadcasting industry:
(1) News. The little news that happens every day around the general public is also very much. Users can include these news in their own portable recording devices and then post them online. In a way, this is simpler and more convenient than using text. With the continuous promotion of the three-network integration, users can also complete this series of operations on the intelligent terminal. For example, a MacBook notebook, an iPad, an iPhone, an iMac air, and a slim notebook. It is worth noting that daily trivial small things, small news, but more can arouse the interest of users, more audible.
(2) The story is serialized. Generally divided into original stories and non-original stories, users can be their favorite novels, fairy tales, etc. in the form of audio to the network, can also be their own original fairy tales, novels, essays, etc. into the network.
(3) Education. Users can publish the content of various areas of their expertise to the Internet in the form of audio, which can be political, language, language, poetry, fund, stock, learning experience and even game tutorials.
(4) Music. Nowadays a lot of music lovers, they all like original songs, but also suffer from the lack of convenient and quick way to share with the audience, and music zone is just enough to meet the young people's original enthusiasm. The published music can be original music and non original music, the original song release needs to deal with the issue of copyright.
(5) Voice encyclopedia. On the one hand, like to ask why not only adults, children are increasingly dependent on search services, while viewing the interpretation of the term, often have words, which affect the understanding of the term. On the other hand, adults need quick access to certain terms on certain occasions, and it is inconvenient to stare at the computer screen for long periods of time to get information. The phonetic encyclopedia solves these two problems very well. In the near future, people can even get the phonetic interpretation of the entry through mobile terminals. In the content of the provision is by the vast number of users to provide a common, including education, language, science and technology, network popular language, literature, local language and so on. This is similar to Wikipedia, except that Wikipedia does the writing.
(6) Voice BBS. According to the survey, many netizens look at the content of the post as a pastime, but a long time on the computer is very easy to produce fatigue, but do not look and stop. The Voice BBS is just a good solution to this problem. The Voice forum operates in the same way as the traditional forum, but replaces the voice with text. It is worth noting that the voice settings for posts should be by default (or adjusted according to actual needs), when the user clicks on the title, will automatically play the content of the title, if there is a netizen thread, will automatically play the post content, has posted the content will click to play, you can set the sequence of posts to play, That is, all the audio information in the post is automatically played in the order of release time.
V. Summary
Cloud computing is an out-and-out internet revolution, a big technological wave. Almost all Internet or Internet-related enterprises have no desire to catch up with the technology of cloud computing, to reach the top of the wave.
However, there are still many obstacles and problems in the application of cloud computing at home, such as the lack of user cognition, the lack of standards, the dispute of data sovereignty and the difficulty in standardizing service quality, which restrict the development of cloud computing in the network broadcasting industry. As the technology is not sensitive to the network broadcasting industry, we should fully examine and solve these problems, the situation, seize the opportunity to meet the development of the network broadcast cloud services facing the challenges, make full use of cloud computing to create the second round of broadcasting industry peak.
(Responsible editor: The good of the Legacy)