The common pain of grassroots electric entrepreneurs

Just last year, the common pain of grassroots entrepreneurs: financing was too hard, and a number of Crown dealers made a heavy confession to bankers: I ran through four big banks and didn't get a penny!

Because there is no traditional commercial collateral, the goods bank in the warehouse do not recognize, I can only take my personal property mortgage 2 million or 3 million. If you want to use credit to communicate, the bank at least to talk about six months to a year, so the activity must not be done.

This is the case last year, internet finance after more than 1 years of development, has been on a new level, financing loans do not seem to have been so difficult, Ali small loans, the major banks to relax the threshold of loans.

Of course, the discussion here is not internet finance, but to convey a message, when a problem solved, there will always be the next problem, it is clear that E-commerce has been the way to solve the problem.

Here is the Taobao store, 6 million to 8 million merchants, every day there are a large number of Taobao shop out, every day there are a large number of Taobao shop exit, this phenomenon is not limited to Taobao, but the entire electric business environment, which do not know the name of the electricity business site, too late to show the last side, it quietly ended. Taobao shows only a little more obvious traces of the previous period of time to open the opening on the divorce, inheritance and other issues caused by the store transfer policy can be seen.

Taobao shop transfer or exit mechanism, has derived a lot of gray industry, in addition to the policy of three of cases, Taobao has no policy to explain the private shop transfer, and in the online transfer market, 1 crown price of 20,000-30,000 unequal, take the payment, sign a contract, complete the transaction, With the meagre collateral credit of the third party and the trading parties, there is almost every day such a transaction takes place.

Perhaps you and a Taobao veteran to talk about shop reputation in his opinion is a joke, however, every day, new entrants to the credibility as a life view, in their view, the credibility of the consumer is an intangible guarantee of trust, especially for a net to buy small white, sales are their most intuitive judgments, And credibility is through the accumulation of sales accumulated, therefore, the credibility of Taobao business obsessed chase.

A crown prestige needs at least 10001 points, that is, the need to complete 10001 praise transactions. According to the year, at least 27.4 deals are required to be completed daily. According to the 2012 Taobao published data, market shops daily average of 5 per cent of the 81.6%,5 alone accounted for more than 18.4%, if the true contrast, Crown shops are very prominent business capacity of the shop, but why so many crown shops to sell? People in this industry know how much water is in the real trading data behind these crowns. A crown can cost a few dollars if the crown price is devalued?

More and more crown was forced to close, Taobao crown more and more is not worth a few money, but a history of Taobao is a sad history, the credibility of every Taobao business to witness the growth trajectory, most of them with gray original sin, no lack of loopholes, such as drilling holes, but behind are also hard work to pay There is entry, there is exit, there is game, this is the business field.