The heat of the import business of Shop No. 1th is rising

Absrtact: May 19 News, 1th stores overseas market leader Zhang Ying-Qi, with the rise of Hai, in recent years, 1th Dian Merchants import business has developed rapidly, especially in the milk for the representative of imported food has made a big breakthrough. Store No. 1th Imported food

May 19 News, 1th stores overseas market leader Zhang Ying-Qi, with the rise of Hai, in recent years, the number 1th Dian Shang import business has developed rapidly, especially in the milk for the representative of imported food has made a big breakthrough.

No. 1th store Import Food Channel page

From 2010 to 2013, China's overseas purchasing volume from 12 billion yuan to more than 70 billion yuan, this year is expected to impact billions of dollars scale. The 2012 data show that only Alipay paid for the sea Amoy transactions have increased by 117% compared with the previous year, much higher than the domestic net purchase 64.7% growth rate. In this context, the major domestic electric platform has been involved in the import business, to card a cross-electric business import market.

It is reported that the number 1th shop is mainly through the introduction of Cross-border electric business platform and merchants settled to carry out cross-border electric business. Its target customer group positioning for urban beauty, and the target guest unit price of more than 350 yuan, the key development category including mother and child, conservation, health care, bags, light luxury and so on.

Zhang Yingqi points out that, from the core category, half of all online milk sales in China are sold from store 1th. In this year's 3 18 import milk promotion activities, 1th stores 52 minutes imported milk sales broke 30 containers, a total of 600,000 boxes of imported milk, a record.

As for the advantages of Cross-border electric business, Zhang Yingqi said that 1th stores have 100% authentic imported genuine protection, through the green channel clearance, at the same time, local Web browsing and RMB pricing and payment methods to facilitate domestic consumers to buy overseas goods. In addition, the number 1th shop, flash purchase mode with complementary, and when the season hot, the price advantage of various types of imported goods to take direct mail mode.