The network sells counterfeit drugs shady and shocking, the medicine electricity business market urgently needs to strengthen governs

Source: Internet
Author: User
Keywords The sale of medicine pharmaceutical electrical business the urgent need
Tags .net administration business business market cloud consumer crackdown development

2013, the national crackdown on the crime of counterfeiting shoddy goods has achieved remarkable results. State Council News office recently held a press conference, the Ministry of Public Security, the Economic Crime Investigation Bureau, the county Peak said last year, the National public security organs to destroy regional, field sex crime source and its criminal network 1260. Among them, the Ministry of Public Security launched a crackdown on the network counterfeiting counterfeit drugs "cloud action" seized more than 300 million counterfeit drugs, involving amounted to 2.2 billion yuan, a year to fight the crime of counterfeit drugs new heights.

For the sale of drugs on the network, although in recent years the relevant departments in China have strengthened supervision from many aspects, but in the face of disorderly expansion of the market, the old regulatory means is difficult to fully apply. It is urgent to strengthen the network selling drug chaos.

Counterfeit fake drugs sold online

In recent years, online purchasing medicine has gradually become a new consumer habit. But the network pharmacy supervision difficult, the quality uneven brings the low prestige, the high risk has suppressed the consumer's purchase desire to some extent. Recently, a report reveals the insider of the net sale of counterfeit drugs is shocking.

According to CCTV "Focus interview" reported that the reporter through the net sale of drugs "Chouron rib capsule" tracking investigation, found that its actual production status in Jinan, a private workshop in the suburbs, the production environment is very bad. The survey was informed that the true composition of the drug is a variety of pain medicine grinding powder, and doped a large amount of flour. At the same time, the powder is packaged into different functions of a variety of drugs, and mostly through the network channels to the market.

In the sales and marketing process of drug sales, not only is the pharmaceutical raw materials into a mystery, its downstream links online pharmacies are also problematic. January 13, Guangdong Food and Drug Administration issued "on ordering some enterprises to suspend internet drug trading services," The bulletin said, after investigation, Guangdong province, some of the internet drug trading services companies illegal sales of prescription drugs, Guangdong Food and Drug Administration has ordered the relevant enterprises to suspend Internet drug trading services. Guangdong Kang Family Medicine chain, Guangzhou two heaven Big Pharmacy Chain Co., Ltd. and other large pharmaceutical companies impressively in the column.

Consumer network buys a lot of risk

There are thousands of shops selling drugs on Taobao, but experts at the FDA point out that there is no drugstore in Taobao that has been approved by the state. And in the search engine input online pharmacy 4 words, the results far exceed the number of 129 network pharmacies approved by the state.

On the one hand, counterfeit drugs sold through internet channels include over-the-counter and prescription drugs. Prescription drugs as must be prescribed by a practising physician or a practising assistant physician can be used to deploy, purchase and use of drugs, through the online pharmacy this gray channel into the hands of the buyer, the general public abuse of prescription drugs but do not know, the consequences will be disastrous.

On the other hand, the quality of drugs sold on the internet is mixed, there is no approval number, no manufacturer and address of "three without" drugs. Analysis shows that the sale of counterfeit and shoddy drugs on the internet is mostly for the treatment of chronic diseases, including the treatment of diabetes, high blood pressure, and the main target audience of this kind of drugs is not a strong sense of fraud, lack of online shopping experience of middle-aged and old people. Consumers buy counterfeit drugs, the economic benefits of the damage is small, threatening health, delayed illness is big.

The nature of the medicine determines its non common goods. In the network sales market continues to be severely challenged order is not perfect in the present, increase drug manufacturing supervision, purification of the network to sell drug environment, to ensure that the urgency of the safety of drug use increasingly prominent.

In fact, since our country allowed to sell drugs on the internet, there is a strict regulation. Food and Drug Administration promulgated the "Internet Drug Information Service Management measures" stipulates that the online drug sales must obtain online drug transaction qualification certificate, must go through the state Drug Administration to carry out the record before the transaction, and the sale of drugs is OTC over-the-counter drugs. A few days ago, the Supreme People's Court also issued a judicial interpretation on several issues concerning the application of law in food and drug disputes, which will play a great role in safeguarding the legitimate rights and interests of consumers and purifying food and drug environment.

Pharmaceutical electricity market needs to strengthen governance

Earlier, the drug regulator, industry and commerce, industry letters, public security and other five ministries have launched a joint crackdown on online sales of counterfeit action. But despite the authority of the Department of the joint strangulation, the net sale of counterfeit drugs or repeatedly looked up. Is it really a difficult problem to solve the rampant chaos of counterfeit drugs on the internet?

In this respect, Tsinghua University e-commerce expert Chai Yutin said that the online drug sales site and the location of the server, access sites are not in the same place, to deal with an illegal drug selling behavior, must be more cooperation. Traditional static surprise inspection does not work, it needs to adapt to the development of Internet mode and explore new ways of governance.

Strengthen the supervision of online pharmacies, the use of relevant provisions of the network to restrict the sale of drugs, the seizure, the suppression of illegal drug sales sites, the administration of the network to sell drug chaos is far from enough. In the implementation of chain-type law enforcement, to combat counterfeiting counterfeit criminals, we must jointly punish suppliers, Packers, printers and other suppliers who illegally provide raw materials for counterfeit medicines and counterfeit labels. It is suggested to establish a national linkage integrated supervision platform, which is composed of drug supervision, industry and commerce, electronic commerce trading platform, Pharmaceutical Industry association and so on, to realize the effective supervision of the network pharmacy based on the platform.

We can learn from the development experience of foreign drug market in China, there is still a lot of development space in our country's network selling medicine market. The internet sale of drugs is a matter of benefit, but the country's ban on online sales of prescription drugs is still not "untied". This on the one hand, some "licence" online pharmacies in the "online display, offline sales," was suspected of playing "edge", on the other hand, because the lack of regular network of regulars selling prescription drugs, but let some "black pharmacy" drilling loopholes.

In short, the development of pharmaceutical electronic commerce, not only from the operating system to the business model to carry out a comprehensive reform, but also to implement effective supervision, play the role of industry association self-discipline, to achieve the government, market, society mutual cooperation, multi-party treatment, can avoid the network become a hotbed of counterfeit drugs.

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