Throughout the world, the process of house access to online consumption is not optimistic

The citizen, Mr. Huang, returned to Shenzhen after the Spring Festival and began the process of "looking for a house". Housing prices began to stabilize and there is a downward trend, now looking at the house is ready to wait in the right time to hand, he first found a few intermediary, but the intermediary shop to provide the availability often always confined to a certain area, It seems that he will be looking for the right house platform from the intermediary to the network.

He found that only in the SouFun Shenzhen region, he can directly browse the Internet 430,000 sets of second-hand housing, compared to the intermediary set of a set of house and look, "this convenience too much."

40% shenzhen people online buy second-hand housing

"In Shenzhen, about 40% of consumers through the Internet to start looking at the house, and eventually through the brokerage company to complete the second-hand house transactions, in the first-hand housing market, this proportion may be more." "SouFun second-hand housing market Shenzhen general manager We Zhijun told reporters.

The reporter browsed the Shenzhen local market several main real estate transaction service website, these sites on the sale of the listing can be in accordance with the region, the total price, type, size and so on a number of restricted words to search, a lot of houses also attached huxing, indoor environment, community environment photos, "even if there are 430,000 sets of houses sold, It's easy to filter out the listings that you don't think about. "said Mr. Huang.

"The previous buyers to see the room N Suite, now estimated to see a few times, it replaces a lot of screening process, completed a number of real estate transactions, is to promote the efficiency of real estate transactions is a means to improve." "We Zhijun thinks.

Mr. Huang set a set of location to open the housing information, choose their own choice of room type, and he picked up the telephone contact room matters. Unlike Mr Huang's preconceived notions, most of the phone calls were real estate agents, which made him feel a little bit more information about the house. We Zhijun told reporters that because of the particularity of real estate transactions, in the current network just set up a look at the house of the platform to choose the House, the real network of the whole transaction has not been achieved, network screening or rely on traditional intermediary to help complete the transaction.

"The house is not a standardized commodity, it needs to be geographically traffic conditions, property management and many other complex factors, the housing itself of the room type, huxing, building materials, decoration situation is very different; and the house is a very large amount of goods, it may be the biggest consumption of each person's life," I love my Family " At this stage, because of the huge risk of real estate transactions, it is difficult for people to accept the form of a real online transaction, Jia said.

Real Estate network transaction is still difficult to achieve

As a result, the network as a screening platform, often as the establishment of the seller and intermediary platform for the completion of the first step of the selection, comparison of the process, the real estate transactions are still by the traditional intermediary channels completed. As property transactions do not go through the web all the way, there will be some new frauds that do not turn to online transactions like other traditional commodities.

"For example, Low-cost showmanship, by hanging out some non-existent low-cost listings to attract consumers. And in understanding your real needs and then take another house to sell you, "We Zhijun said this is the current real estate network platform on the probability of the most of an irresponsible means," although the disease, but not because the network appears.

Another situation, because a seller may be in a number of intermediaries hanging out their own listings, and the intermediary will also hang on the network at the same time, so there may be a house of multiple listings, "encountered this situation, as a real estate trading service platform does not have the right to delete one or several of these, need consumers to judge themselves."

The reporter learned that Shanghai, Dongguan has been in the local government support, running second-hand housing online trading platform, in Shanghai this platform can help buyers and sellers to complete the listing, signing, loan, repayment, property registration, funds delivery to apply for warrants a series of stock room trading links, As a result of the transaction before the listing in the exchange of property rights registration procedures, property disputes, a room to sell the phenomenon was greatly reduced. "This kind of network trade is a specific transaction link of the network, in fact not the real estate network transaction", We Zhijun told reporters, the whole online transactions all over the world, is because of the particularity of real estate transactions.

Leasing market is expected to be the fastest online trading

Shenzhen, although there is no such a trading platform, but this way is not unfamiliar to Shenzhen, the HS has asked the Shenzhen major intermediary to the sale of second-hand housing, but the implementation of the results are not good. We Zhijun told reporters.

Mr Huang learned that in Shanghai, due to the existence of network trading platform, buyers and sellers in the determination of the trading intention, can be listed on this platform after the signing of the transaction, "mainly is the top and bottom of the platform to focus on the security of financial supervision, once the judicial seizure and other restrictions on the transaction of the event, you can protect the buyers in the end of the sale, Supervision account of the payment of purchase money can be safely returned, and currently there is no such a platform in Shenzhen.

"Payment problem is also a real estate network transaction to solve a big problem", We Zhijun said that even if the choice of room to see the house can be done online, the current real estate network transactions still lack a third-party regulatory payment platform, "the bank is undoubtedly the most suitable as a third-party payment regulatory platform, but the bank after the buyer's purchase of the money." At what node will the purchase of this money to the seller, these are not a system to establish.

"The whole house-buying property transaction is still far from being achieved through the Internet," We Zhijun said that the property of its commodities is difficult to achieve a single through the network, in contrast, the housing leasing market, because of its small amount of transactions, short cycle, high transaction frequency, there may be a step forward to online transactions.

Network Choice Room Polishing eyes

As one of the biggest spending in life, the house has not been able to get into the fast lane of online consumption as quickly as other traditional goods when it encounters the Internet. The commodity property of the House, the characteristic of its commodity, the transaction risk and so on have hindered the House to become a member of the network consumer commodity, throughout the world, the House enters the process of the network consumption is not optimistic.

Even so, people still enjoy the convenience of the network in real estate consumption, without door-to-door, the network can help us to choose the right house quickly and accurately in more listings. The use of online housing is not the goal, its convenience is the pursuit of people.

The network in the real estate transaction to bring convenience, convenient to choose the room at the same time also brought a dazzling feeling, the more numerous information, we should be polished eyes, this should also be rational consumer treatment of online consumption attitude, especially the purchase of life's most important residence.

Safety Tips

This reporter invited SouFun Shenzhen second-hand general manager We Zhijun for readers, plainly network consumption.

Understand your needs. The first thing to buy a house is to understand their own needs, what to buy the area of the house, what to do, the need for space, supporting facilities and future development needs to be considered well first. Therefore, we do not listen to the intermediary "cheat", to find out their own needs, in order to choose the right listings.

Second, the right to confirm. Property rights are the most prone to problems in real estate transactions, many houses in the transaction or after the occurrence of property disputes. Buyers should be able to trade before buying a house by examining the seller's property rights and so on.

Learn more about the house you want to buy. As one of the most important trades in life, it should take time and effort to understand the properties of the house. Specific, such as real estate transactions need to pay taxes and taxes, the intervention of the House, land use rights, property management and so on.