Users need praise and encouragement

Every step of the development of the website can not be separated from the support of users. We often invite new and old users to participate in the survey, http://www.aliyun.com/zixun/aggregation/8860.html "> understand the real needs of users, get good advice." thereby improving our product or website.

We need the support of users, users also need our praise and encouragement. This is a win-win relationship.

Incentive mechanism

It is through a set of rational system to reflect the interaction between the incentive subject and the incentive object.

1. Inductive factors set

The inducement factor is to arouse the user's enthusiasm through the external resources. The use of inducement factors must be based on the investigation and analysis of the users, and then be allocated rationally according to the existing resources.

Case diagram:

Case 1: Kazakhstan ticket Network "member recharge activities" to increase recharge behavior, so that members get a magazine, so as to promote the membership and film 0 distance fusion.

Case 2: Hangzhou 19 Floor "coin money" activities. Use the forum coins to get a free shot of the theme wedding dress. Increase the user's active degree and sense of achievement.

2. Behavior-oriented system
The behavior-oriented system is the stipulation of the user's desired direction and behavior mode. This behavior-oriented system is to allow users to better integrate into our website system in a way.

Case diagram:

Case 3: China Mobile Communications launched the "Points exchange" activities. Increase the call behavior, can be more rewarding activities. To promote consumption, consumers can also be benefited.

Case 4: Mop's "weekly PS Contest". PS Moderator to increase the image of the behavior, you can get mop currency, thereby promoting user participation in interaction.

Praise Customers

The world's most gorgeous language is praise, moderate praise can not only narrow the distance between the site and users, praise is an effective communication window. Although the world is full of pretentious flattery and flashy overrated praise, but people are still very willing to get your heartfelt affirmation and praise. From the perspective of the nature of human psychology, being recognized by others is a kind of essential psychological demand of human beings.
Praise should follow the following:
One, to find a customer can be a point of praise
Second, this praise point is a fact to the customer
Third, use the unique language of the website to express
Iv. expressing sincerity at the right time

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Thank you for your reading and hope to help you ^_^

Source: http://www.hiued.com/?p=237