Vertical Electric Dealer Shuffle period: Spin down or the best way out

In recent years, the electric business development "only quickly does not break", the endless promotion, the creation festival, the sale leave, reorganizes ... In close pursuit of the internet, mobile Internet fast pace today, it seems that the slow step will be the overall advance of the electric business of the tide down the shore, in order to meet the needs of consumers, or even just to develop their own marketing strategy, all with the electricity quotient related to the existence of the electric business to "rush 3,000 feet," the speed of rapid expansion, but On the surface to enter the high-speed forward operation of the model still can not conceal the internal phenomenon of the electricity business.

The electricity market is still in the blue sea, but there is no need to fight with the Red Sea competition

The domestic electricity market is not already showing saturation, on the contrary, in the next few years, only the vertical electric quotient female fashion industry, is expected in 2014 will be 60% growth, the electric business market has been in the growth stage, the expansion of the market is still the business of choice, and blindly fast to forget the activities of the heart, will only accelerate self-destruction.

Every customer's decline, Dream Bazaar is the most typical case of vertical electric.

2007 where customers learn from the Shanghai PPG model, its "light Company" cost-effective and excellent brand marketing, once created the myth of the vertical electric business, 2012 onwards, its rapid "brand expansion", and finally due to inventory pressure to the landslide. and "High quality products" beginner gradually away from the end of every customer, the market rate has slipped, 2014 out of the two of fine shirt activities, where the head of aging finally choose to return to slow development, fine driving road, to regain high-quality, cost-effective products.

A recent vertical electric business news claimed that dream Bazaar will sell to clothing road group with 20 million dollar cheap, the audience less dream Bazaar end because of the industry pressure that cannot bear to choose to leave?

Dream Bazaar The future of how we do not matter, where the guests of the 12 million shirts from the brand electric business into the ranks of small enterprises, the development of the Dream Bazaar, all tell us that the vertical electric business industry is facing the competition pressure of shuffle.

Vertical Electric Dealer Shuffle period: Spin down or the best way out

Rapid expansion? This is obviously not the development of the vertical electric business, in the subdivision of the field of hard work is the vertical electric business in the future, temperature reduction is also the best way for vertical electric dealers.

In the fierce competition of the electric business era, calm down to slowly do the brand, to do products will improve the chances of successful entrepreneurship. Shibe Network (http://www.cbaynet.com/) Select the sale of creative gifts, not only in the fantasy, reverie conditions to make a decision, on the contrary, the Shibe network in the establishment of the domestic electricity market before the relevant research, Shibe Network team found that, Gift Station is still a very large vacuum industry zone, omnipotent Taobao may have covered a variety of styles of gifts, but Shibe network dedicated to this way, a variety of customized, creative gifts also meet the needs of each day different users. Slow development of the road, refined products is the Shibe network to adhere to the development direction, will also be the vertical electric dealers face shuffle period the wisest choice.

The rapid development of the vertical electric business industry is actually forcible, in order to avoid the decline of all customers, Dream Bazaar class of sale, calm down to do products, in accordance with the development of the vertical electric business-fine principle, is the vertical electric business development of normal and healthy state.