Wang: O2O the next 10 years are doomed to be tough and hard to force

Wang in the United States Nian Sina Science and technology news on the morning of March 21, the United States network founder Wang in the company's annual meeting speech, the theme is "from the United States three years to O2O ten years." Wang believes that the second 10 years of this century will be O2O's 10, and group buying is a good entry point, but the next is destined to be "" and the bitter force of 10 years. Wang that with the development of the early 2010 group buying, O2O really beginning, and online trading, offline consumption, very good fit O2O the most important features, so is a very good entry point. And the United States has been 3 years of development, and only opened to a city, every day is very free a single, every day only put a single of the initial development of the way compared to, now the United States Regiment has made a great change: now there are 94 cities, each single can put many days, for a business can have multiple programs, at the same time online there are tens of thousands of single. "As long as we follow more, better and cheaper to eat and drink in this direction, give consumers the richest choice to ensure low prices, reliable services and a variety of convenient ways, including PCs, including mobile phones, this is a O2O the best entry point." "Wang that the United States Regiment so, master O2O decade," We have to have confidence in ourselves. But Wang also stressed that O2O's 10 will be doomed to be "both tough and hard." "It's great because it's going to be very, very big, how does the tertiary industry surpass secondary?" The internet will greatly affect this matter. "and" bitter force "aspect, is because no matter in which department which link competition is very intense, the consumer, the merchant various demand, but this thing is doomed is a request high quality, the low price thing, also has one very important factor is the low margin. "We need to be in every link through each individual's efforts, through the adjustment of the entire structure through the improvement of management through the innovation of product technology, continuously improve efficiency and reduce costs." "Wang said. Wang also revealed the U.S. mission's development data, March 4, 2010 on the line to the end of the year, the total turnover is 140 million, to 2011 growth of about 10 times times, turnover of 1.46 billion. To achieve 3.8 times times growth by 2012, the total turnover is 5.55 billion. But in the whole group buying market, the United States Group share is not more than 30%, "or a small proportion." For the future, Wang expects 2013 U.S. group turnover to reach 18.8 billion yuan, compared to 2012 is 3.4 times times the growth. In 2015, he wanted the United States to achieve the 100 billion target for the year. (Lin) The following is the full text of Wang's speech: The light on the stage is very bright, I can not see everyone, but I would like to say that all of our colleagues are very talented. Today, so precious time, I want to tell you three points. 1th, thanks. This is not polite, recalling the United States three years, we initially more than 10 people, a city, a single day to now have more than 2,700 colleagues, 94 cities, 40,000 lists, made some achievements, let me feel grateful to many people. First of all, thanks to the people around me, I think you first to the people aroundWell, to experience their good, you can be good for the farther people, in turn, certainly not tenable. So, I would like to thank the colleagues who work with me, thank dry, thank Murong, thank the Lao Wang, thank Chen, I would like to thank them for their support, help, and tolerance. Because everyone has shortcomings, including me, because people have many shortcomings, so in the work, in all aspects of the need for teams, teams can help each other, support each other, when necessary to tolerate each other. Then I would like to thank all my colleagues, including today's show, no show colleagues, and today's "star of the United States", as well as those who have not yet rated the "star" of the team of colleagues, it is your joint efforts to enable the United States to get better day by day. In addition, many colleagues in the field, as well as those who are currently working and unable to come to the scene in order to serve consumers continuously, we should also thank them. We also want to thank the former colleagues who have now left the company, but have made a building block for the United States team. No matter why they leave the United States, they are in office for the cause of the United States to do things, to serve consumers and businesses, I think they should also express their gratitude, without their efforts, the United States will not have today. Therefore, we would like to thank all our colleagues, the present, the absent, the present and the former colleagues, thank you. The 2nd I'm going to talk about is the one thing that really excites me, is the goal. We have achieved good results in the past three years, but we have to look not only at the past but also look ahead and see a lot of things in the future. So, I prepared a very short ppt, this one-page ppt, to share with you. Let's take a quick look at this fact, after three years of effort, we have become an undisputed "buy boss", our market share is about twice times the second place. We must be very concerned about, but also want to hear a word, not only buy, but also O2O. O2O is a very fresh word, it has a lot of explanations, literal interpretation is Onlineto Offline, line to line, can have a lot of different interpretations, but I think O2O one of the most important feature is the line up to the line. is online trading, offline consumption. Think about it, the traditional e-commerce, whether it is consumer-to-consumer, or the business, it is also online transactions, offline receipt of goods. Then our new O2O, the internet part is similar, the same online transaction, but we do is not the commodity e-commerce, we do the focus is the local service E-commerce, then, the most important feature is online trading, offline consumption, O2O in the two parts, a very important part in addition to consumption is trading, When it comes to trading, the simplest expression of this value is the turnover. We are on the March 4, 2010 line, by the end of that year, the total turnover is 140 million, by 2011, we grew by about 10 times times. On the one hand is the expansion of the city, on the other hand, the depth of each city excavation, so we achieved 10 times times in 2011 years of growth, turnover of 1.46 billion. to 2012 years, our team is further enhanced, and in the mobile Internet, our market share has risen rapidly, so it has achieved 3.8 times times growth, 2012 total turnover is 5.55 billion. But we are in the whole group buying market, the share is not more than 30%, still a very small proportion. In the past three years, our progress has been very smooth and we have made a very considerable prospect with our concerted efforts. But, standing at this point in time, we look forward to know that we were a very small thing before. I remember very clearly that on March 4, 2011, the first anniversary of the launch of the United States Regiment, that is, we took the lead in the "expired" and other consumer protection plan meeting, I talk to you, some people may remember, I think this thing is 90 billion of the size. Now looking back, two years on, our understanding of the industry has deepened a little, and we know what it looked like a very crazy estimate, and now it's a very, very conservative thing. Things are going faster than everyone else's imagination, and 5.5 billion sounds like a big number, but it's just a small sum. We can understand this from a number of angles, 1.3 billion people across the country, and 5.5 billion means there are only 4 dollars in each person. Everyone will be happy to hear, for local services, 4 dollars can not do anything. And we provide consumers with more and more better and cheaper to eat and drink, eat and drink is everyone needs, and today nearly half of the people use the Internet, we have reason to believe that over time, as we further deepen the service, everyone can use the internet, Mobile Internet to enjoy the way they need to eat and drink the service, so this is a trillion market. From another point of view, we have done in front of 5.55 billion, and we know that last year, double 11 Taobao day Cat promotional activities to do 19.1 billion, Taobao cat development is very good, their main force is to do merchandise e-commerce, we have reason to believe that the service of E-commerce is a scale completely inferior to commodity e-commerce market. This can also be seen from another report, if you are concerned about the macro situation, we can see the 2012 national GDP and the distribution of various industries, I believe that 2012 is the third industry output value is less than the second industry output value of the last year. The tertiary industry is the service industry, with the secondary industrial output gap in the rapid narrowing. Starting from this year, the statistical report will certainly be the tertiary industry service output value is greater than secondary, and the United States Regiment is to do is the tertiary industry, E-commerce services. Speaking of which, I want to say, just now we thanked all the things, in fact, we also want to thank this era has given us this opportunity, if there is no internet, the popularity of mobile internet, we can not contact consumers, if not the entire Chinese economy, especially the development of daily consumption, we will not have a rich soil, All our efforts, all our work, including innovation, are actually in the big soil, so thanks to this era. We go toLook, this is an overall plan, and we hope that the 2013 U.S. group turnover will reach 18.8 billion, compared to 2012 is 3.4 times times the growth. This is a very worthwhile goal, but not a distant goal, and on the contrary, it is a moderately conservative goal, as we have always done. January 2013, our sales reached more than 800 million, a joke, even if we do not progress this year, 12 months will be more than 10 billion. We have surpassed our goals in the past year, and we have developed better than we expected. Today we are having the annual meeting and the three anniversary celebration of the United States Regiment. Looking back over the past three years, we have to look ahead to the next three years. So, I want to share with you another goal: 2015 the United States should achieve the target of 100 billion year. 2015 100 billion, 100 billion what do you mean, hard? It sounds like a big number, but it's not too far away, because the hardest thing to do is to break it down, break it down, decompose it, and then take responsibility for each step, with the team in charge, everyone is reliable, and the whole thing is on the right. If we split the 100 billion slightly, we will find that as long as we successfully complete the target of 18.8 billion this year, the next 2014, 2015, the average annual growth of 140%, that is 2.4 times times per year, to 2015 will be able to successfully complete the target of 100 billion. Growth of 140% per annum is a much slower figure than we have been in the past few years. As long as we do not make mistakes, as long as our products more in-depth, more abundant choice of goods, can always ensure high quality, low prices, ensure very convenient, we will be able to achieve this goal. Because the consumer demand is so exuberant, and the demand of business is so strong, we have reason to develop very quickly. Attention to see my title is "from the United States three years to O2O ten years," the first decade of this century is the traditional e-commerce boom decade, by the beginning of 2010, with the development of group buying, O2O really start. So, I believe that the second ten years of this century is a O2O decade, and group purchase because very good fit O2O most important features, online transactions, offline consumption, so is a very good entry point. With the past three years, we compared with the original, from the initial only opened a city, a day only one, every single day, now has undergone a lot of changes. We now have 94 cities, each can be put for many days, for a business can have more than one solution, we have at the same time online there are tens of thousands of orders, consumers more and more rich choice. As long as we follow the "more, better, cheaper to eat and drink" this direction to do, to consumers the most abundant choice, to ensure low prices, reliable service and a variety of convenient ways, including PCs, including mobile phones, this is a O2O the best entry point. Therefore, we have mastered the O2O ten years, we must have the confidence to oneself. After three years of efforts, we have made very good progress, at present we have 40 million consumers, 200,000 cooperative merchants, and, ahead of more consumers, moreMerchants waiting for us to develop. So let's look boldly at the end of the decade, the O2O decade, where do we want the American regiment to be? By 2020, when O2O's first decade ended, I believe the United States would be able to exceed 1 trillion of the total year's turnover. This is also a seemingly very large, seemingly unreachable goal, but as long as it breaks down, and then each step has been implemented, it will not be so difficult. I share with you the simplest calculation, from 100 billion to 1 trillion is 10 times times, if we give ourselves five years, the average annual increase of 60%, that is 1.6 of 5 times to achieve more than 10 times times the growth. When the entire tertiary industry is a number of 10 trillion scale, when the Internet after five years to further improve the popularity of consumer mobile phone access to further improve, we have no reason not to believe that the entire industrial sector will be a huge industry. And we as the leader in this industry, through our efforts, through our innovation, through our various services continue to lead the way. We want to be the biggest platform for O2O, so by 2020, we have reason to believe that we should set our goals above 1 trillion. So, this is the goal, regardless of grand not magnificent, in fact, you just have to decompose it, you can understand it, and I believe that a high goal is to everyone will have an incentive, this is the past three years to give me the biggest feeling. At first, frankly speaking, I thought I was optimistic, but I didn't think consumer demand was so strong, O2O this thing developed so quickly, and our team is so power. So, at this point in time, I believe we have reason to be proud, have reason to be proud, but we have more reason to see there is a longer road ahead, greater space. O2O's ten years will be doomed to be a tough and bitter 10 years. Say it is good, because this thing will be very very big, how does the tertiary industry surpass secondary? The internet will greatly affect this matter. So, O2O this thing is very big, will be very good. But, on the other hand, bitter force, because we all know that we no matter in which department, which link, the competition is very fierce, consumers, businesses a variety of needs, and this thing is destined to be a high quality, low price things, there is a very important factor is low margin. We need in every aspect through each person's effort, through the entire structure adjustment, through the management promotion, through the product technology innovation, unceasingly enhances the efficiency, reduces the cost, provides the consumer to provide the higher quality, the lower price service. Here, we have to remember a sentence "You have confidence in the future, you are more patient with the present", may be the next year, two years, three years, will be a very painful task. But what we have to do is a very bright and promising thing, and I want you to be as confident and patient as I am about the future. 3rd, about talent and growth. I repeatedly stressed that "people are the most importantTo the product, but also the United States regiment's largest asset. Because we do not own a factory, warehousing logistics center or other large-scale fixed assets, all our assets are people. Therefore, we must achieve the goal, the most important investment must be above the talented person. We need to recruit better people, need to provide better training to all people, and better incentives for everyone to grow better. So, at this point, I will not only thank the colleagues present, but also those colleagues who have worked with us but have left. We always believe that people are the most important asset of the United States Regiment, the most important product of the United States Regiment. Therefore, we will only do better in this place, more recruitment of talent, more training of talent. When everyone has a better development, the company can better development, we have all the goals to achieve, businesses, consumers in the United States on this platform in the O2O way to get what they want-consumers get more, better, cheaper to eat and drink; businesses can bring customers through us, make money. As I said in the video just now, what the merchant wants is very clear, what consumers want is very clear, the Internet can help them, so what we need is to do it. This is our goal, 2013 we want to achieve 18.8 billion of the annual turnover, then we will not only see a year, but also to see three years, five years, ten years. 2015 100 billion, 2020 1 trillion, sounds a little out of reach, but as long as we work together, I believe we have the ability to achieve and will certainly achieve this goal. I would like to have as many colleagues as possible with us, together through this journey, through this although the bitter but the road. Let's go forward together! Thank you!