Website design color experience sharing

The use of color may seem obvious, but since many people forget this when designing websites, it is important to emphasize that when choosing the color of a website, keep in mind the not-over-design rule. At the same time, but also always consider the brand and major users. In the color selection, but also need to be the primary user in the first place. If you understand all the user's situation, can make the design fully meet their requirements.

In order to make everyone more clear, Xiaobian give an example. For example, in the case of sporting goods and equipment for adult men, light colors such as pink, yellow, and blue should not be selected because they are more suitable for the baby's website. You should let users know that you know them through color choices and other design elements, and that your company exists for them. Look at the site from their perspective. If you are coming to this site for the first time, what colors do you want to see? What color do you think when you think about their situation and the environment in which they use your product or service?

One of the things that helps you when choosing a website color is to look again at the color scheme (also known as technology choice) for your favorite website. Have you seen a color scheme that will appeal to you and fit your brand and target market? Another good idea is to look at the color schemes of your 5 largest competitors because some of them may be the same as yours Of the target audience, then you should see how they are to please these people.

Most sites use only 2-4 theme colors, and these colors throughout the site. Choose colors from the same color scheme, colors that work well together. This is not to say that you are using a single color scheme that is in the same color scheme but different shades, unless you want to use a single color scheme that works well for your website and users. You can also use sharp contrast colors in the color scheme, but make sure that the colors blend in and that there are not too many colors.

If the site has too many colors or colors are too bright, or inconsistent colors, it is easy to make people feel tired eyes, but also cause the user's resentment. You certainly do not want the color scheme to give your customers a headache or a bad appetite. Not only do you want to bring all the colors together, but also align them with the content, brand and target market on your website. Choose the colors based on the primary goals of the site (attracting and pleasing users), while also taking into account the emotional reactions that website design can create. For example, you might use warm colors to express a calm, bright color to express an excitement, and a noble color to express a prestige. When choosing a color scheme for a website, it is effective to extract the color from the context of the product or service being used. For example, if you run a hotel that offers bed and breakfast in a scenic area, you can use the area's most prominent colors on the site. For Maui beach hotels, the colors may be coral, yellow and bright blue.

There are several ways to choose a color scheme for your site. Of course, personal preference for color will definitely affect your choice. This is not bad, but do not let your preferences for these colors control your common sense and business acumen. Choose your favorite color, but make sure your color scheme fits your top users, brands, and good design fundamentals, and the most basic of these is simplicity.

To summarize, if you have mastered enough of the color's knowledge and are interested in it, you can spend more time researching different websites and colors and reading related analytics articles so that the more you have, the more There are advantages.

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