Weibo mall opens the way to social electric business

January 22, Sina Enterprise Weibo assistant released Weibo "micro Bo can open shop!" Settled excellent storehouse, "a key to open the shop, easy to make money," and then open the Micro-blog marketing Road! ", and with comic text" microblogging mall, a key to open the shop, easy to make money. Times Oh! Build Shop So simple! Wow ~~~~~~, it's FREE!!!!. ”。

Point to open the company's micro-blog assistant to provide links, that is, to enter the "Excellent store Investment" page, the page details the micro-BO open shop specific process.

Opening conditions: Blue V of the Enterprise Micro-bo (with business license and official seal of the profit-oriented enterprise account).

Open Shop step: 1, if already is blue v user, directly in the application square search "excellent material library", click immediately use 2, then open Shop settings, fill in Ali can quickly import shop data, payment needs to be associated with Alipay account, and then the enterprise contact 3, Tally goods management, here and Taobao similar, Goods can be classified, shop settings, activity settings. 4, set up a good relevant information, micro-blog mall can be opened online.

Late Microblog Mall

He Yi, in September 2011, wrote in the article "Micro-Innovation: Fan E-commerce and Weibo 9 profit models", "Weibo can create a fan E-commerce platform." The power of example is limitless. How many Sina fans have millions of accounts? How many are there in 100,000? I personally counted, @ Chen Yao each tweet forward number, at least hundreds of, up to tens of thousands of. Similarly, Sina Weibo ranks first in the grassroots microblogging @veggieg, the number of tweets per tweet, at least hundreds of, up to tens of thousands of. Fans around 100,000 of the microblog, Weibo forwarding number, the minimum of dozens of, up to thousands of. This once again illustrates the strong stickiness of Weibo (active and focused).

1, micro-group purchase: to each ID of the Special Group purchase page, to facilitate their group buying activities. Who doesn't want to make money? Who doesn't have a little hobby? Who doesn't have some resources? If there is a channel and access to help us make money, and easy to operate, who would not want to? At present, the popular group buying mode, the page is simple, buy the platform only need to make a group buy template, and then by the user to carry out group buying business, the effect must be very good.

2, Micro Shop: The use of group buying mode, the development of mobile shop. Weibo is another feature is strong mobility, high user stickiness, when group buying business to help people make the first bucket of gold, micro-BO platform can expand its business characteristics, the development of mobile shop, to help users make money. When the development of E-commerce platform fans, micro-bo profit is not a problem, as to how to profit, can refer to Taobao's current profit model. For micro-blogging platform, the promotion of user maintenance, create blog features, Weibo will no longer be a new application, and become a business application, its stickiness will be greatly increased (a tool to help themselves to make money, who would like to lose it?) ）。 At the same time, can also promote the enthusiasm of other users, actively maintain the blog, active interaction with fans, and actively carry out valuable business activities or themes to form a virtuous circle. But business activities also face a credit system supervision and maintenance issues, can refer to Taobao credit system. ”

Weibo is now only launched on the microblog mall, indeed too slow.

It's a microblog mall, not a microblog store.

This is slightly different from what I had expected before, before I thought of Weibo as a consumer-to-consumer platform and a platform for the Business-to-consumer. Now, Weibo mall requires that the merchant must be a blue v user. This is good, to avoid the emergence of fakes, direct appearance is a cat platform.

A commercial attempt worth affirming

At the end of December last year, He Yi wrote in the article "The commercialization of Sina Weibo: the pace is bigger", "Sina Weibo has been a frequent commercial activity, but these actions are lack of bright spots, do not grasp the focus of the commercialization of micro-bo." It is a pity to Cao Chao, guarding a jinshan, but do not know how to turn it into cash. "The value of Weibo is its stickiness to the user. Watching the news, looking for micro-friends, these are in the microblogging platform, like shopping taobao like. ”

The introduction of microblogging mall, let us see the executive power of Chao. Weibo mall, a variety of profit patterns, is a large gold mine, see how Cao Chao Dug.

Weibo mall opens the way to social electric business

As the store application provider, "excellent library" official micro-blog description said, "The library is a social electric business platform, merchants can easily complete the goods show transaction payment and other links." and make it easier for buyers to complete social shopping. ”

The library allows Weibo to officially open the way to social electrical business.

Friends of the electrical business, hurry up and act.