Absrtact: The network marketing is relies on the website to carry on the integrated marketing pattern, many of these pages form the contact of each website. The perfect page for the user experience effect is very good, the page good and bad direct image to the site traffic amount, affect the company's brand
The network marketing is relies on the website to carry on the integrated marketing pattern, many of these pages form the contact of each website. The perfect page for the user experience is very good, the page good and bad direct image to the number of Web site traffic, affecting the establishment of the company's brand. What are the factors that make the perfect page? This is a problem that network marketers have to consider, which is related to the value of the site after the establishment of the benefit.
The perfect page depends on the factors:
1, page load speed
Most of the sites are composed of a small number of pages, the composition of the data is complex and large, the ability to withstand the server is very high, for this in the selection of host service providers must be carefully considered, can be more reference tools and ask friends to know its effect. At the same time can also be Web site CDN Accelerator to improve the speed of web browsing, in addition to the use of tools to the picture (recommended Firefox plug-ins: page-speed) for compression, and even the use of Web page gzip compression function.
2. Layout of Web page structure
The layout of the Web page structure is very important, it is the entire structure of the entire site can not be ignored. One of the most important is the front-end column structure and Web page hierarchy, the former section of the column structure that is the first time to show the user's image, so that users have a strong first sense of importance. and the Web page hierarchy is convenient for site owners to manage and use the search engine spider crawling, because of the internet there are millions of links and web pages, hierarchical structure simple, clear is very important.
3. The cleanliness of the code
Code optimization is one of the most important ways to improve the quality of Web pages, the smallest unit of the Web page is code, eliminating redundant code is especially important, at the same time, in order to improve the loading speed and rendering effect of the Web page, it can optimize the JS code, CSS code and merge domain name, etc. For code optimization is also a wide range of complex, it is reasonable to use Baidu Webmaster tools.
4. Three major label planning
For the first site, the most effective way to get traffic is to use the search engine, do a good job search engine optimization (SEO) is very important, in the process of optimization, the title, keywords, description three label planning is to need a long time to seriously consider. The three big tags not only let search engines understand the page, which title and description is directly displayed in the Search engine results page, a good title tag and description of the label directly affect the user click Behavior, thus affecting the overall site flow, the three labels reasonable planning to show the significance of no doubt.
5, keyword layout
SEO is one of the most important aspects of the keyword layout, this link directly affects the overall site traffic situation, the need for in-depth thinking and reasonable grasp, keyword layout often need to do exactly match and site matching, while paying attention to the density of keywords, and improve the relevance of the entire Web page, Grasp the key words in the page layout location is also particularly important, not sloppy, the details will often determine success or failure.
6, the perfect user experience
What is a high-quality Web page, all based on the user experience. Want to make the page high quality, bring more user browsing volume and browsing depth. This needs to work on the Web user experience, so that the article readability, user-specific and thematic relevance. If the user through the search engine to visit the landing page is not relevant, can not solve the user's heart doubt, then the page jump rate will be elevated, the user browsing deep down, this will gradually affect the overall performance of the site.