What kind of product is the gateway to mobile Internet?

1, to consider the mobile Internet portal, you must first understand the characteristics of mobile Internet. The best way to better understand its characteristics is to compare it to the Internet. The carrier of the Internet is the personal computer, mobile Internet carrier is the mobile phone, so, mobile Internet will have the following characteristics: Real-time, convenience, mobility.

2, it is clear that, as long as the characteristics of the mobile Internet, this product will become the gateway to the mobile Internet (this does not specifically say what app will be the entrance, this is too absolute, only a few directions).

3. Real time. A big difference between a mobile phone and a PC is that in addition to sleeping, we basically keep the phone online for 24 hours, and the PC only uses it when it meets a specific need. My teacher said that in the future, if you go out with only one thing, you won't even bring your glasses, but your cell phone. With the development of communication network technology, the real time of mobile Internet is its first characteristic. The most satisfying function of real time is socializing. And through the social channel, can create a complete ecological chain. The rise of micro-credit Weibo has led to a growing number of sideline activities, such as social games, Twitter subscriptions and so on. Therefore, social interaction is necessarily the first portal of mobile Internet, through social platform, many functions can be attached to, especially the game, payment and other interactive applications, can be like micro-letter to become a light application.

4. Convenient. With the mobile internet, everything becomes very simple, Taobao do not have to open the browser and then carry out a variety of cumbersome steps, and even buy a train tickets are just a few to be sure you can ~ mobile Internet is the most convenient is reflected in the shopping, so shopping as the main purpose of the electric business Platform, The group buying platform became the second largest entry point for mobile internet. The resulting mobile payments, such as Alipay wallets, will become important.

5. Mobility. In addition to the time difference between mobile phones and PCs, more important is the difference in space. Computer we can only put it in a fixed position, even if the notebook is still inconvenient to carry, the other network is a problem. And the phone we can carry anywhere. Now the phone has a very important function of GPS. Through GPS, we can know exactly where we are, so we can conclude that location-based map service based on LBS will be the third largest portal for mobile Internet. That's why the competition for maps is so intense now. Many people say that Baidu in the mobile Internet force is too late, but I think Baidu Map did a good job, if you can enrich the position of service, should be able to stand out.

6, there is also a category may become the portal of mobile Internet, that is, video applications. 2014 is known as mobile phone video of the year, the recent Teng Xin micro-vision, Sina second shot, such as video business, with the development of 4G, video applications will be high-speed development, of course, I think video applications may still need to be based on social functions to better development. The recent video war is also a bloodbath.

7, other applications such as reading, games and so on, although the development is also very rapid, but personally think they are relatively independent of the application, there is no way to support the entire ecology, become a real mobile internet portal.

It may be different from the concept of "entrance" that you understand!