Who will be the internet leader of the wedding industry?

Source: Internet
Author: User
Keywords Internet

With the progress of the times, late marriage and childbirth has become the current trend, older left male and female also more and more, colleagues, mobile phone computer has become a necessity for people, Internet marriage products are also rising momentum, but for the choice of which product is also a big problem.

This year's Valentine's Day film is an unprecedented lively, Valentine's Day is in the "Northern Ireland" under the lead, a Valentine's Day file movie box office broke 200 million, a Valentine's Day box office record. Because of the momentum of Valentine's Day, the "Northern Ireland" became the first day of the mainland film box office of the highest 2D Chinese film, which has become the mainland Valentine's Day, the highest box-office love film and the mainland film history of the fastest billion Chinese love film.

Every year, the popularity of Valentine's Day movies and many love programs shows that the topic of marriage is always one of the most popular topics for the masses. According to statistics from the Ministry of Civil Affairs, China's nearly 10 million couples are married every year (2009 is more than 10 million pairs), the total consumption of the country's marriage has reached nearly 500 billion yuan each year. The Chinese Marriage Industry Development Survey, released in March 2011, shows that in the last 5 years, China has registered an average of 8.1136 million new marriages each year. At the same time, the cost of marriage has gone up. Take Beijing as an example, the city every year at least 200,000 new registrations, each pair of couples in the marriage during the direct cost of about 150,000 yuan. The huge amount of consumption not only gave birth to the photo studio, wedding banquet, wedding supplies, wedding apparel and other industries, many supporting industries such as photographic camera equipment, beauty salons, jewelry, household items, catering, and even decorative materials, automobiles, real estate, bank loans, insurance and other financial services have also entered this field. Marriage, wedding market is undoubtedly a very commercial value of the Chaoyang market.

Speaking of the internet and the wedding industry, we think of the key words are mostly "century Jia Yuan", "58 with the city", "Cherish the Net", speed dating such vocabulary. When the Internet in the active exploration of love and marriage to solve the fundamental needs of the channel, the wedding industry, the Internet product seems to be few, also did not propose a good solution.

Weddings may be one of the most important things that many people have in their lives. Many women began to fantasize that they have a dream wedding, in their own brains to build a wedding of their own every detail, but really how many people can have a most suitable for their own heart wedding, to do a real private custom-made wedding?

Today's young people hold weddings most of the first thought is to find a reliable wedding company, and then give the wedding company to provide solutions. Most wedding companies are under the banner of saying that they can truly "tailor-made" wedding for new people, but the real implementation of the fear is not much, and most wedding preparations for a longer time, time-consuming, how to make the new experience better, spend less time and energy to achieve better results may be the Internet products can do.

Perhaps the future of such an Internet product, in the product, the new person can use the tools provided by the product templates and tools to design their own wedding venues, to elaborate wedding ideas, and then published to the community, the community is a large number of professional wedding planning company composed of professional community, wedding companies in the community to obtain new people's needs, According to their assumptions, bidding to provide optimization programs, the new people according to their own satisfaction to choose the wedding company to undertake.

Or, after the newlyweds have designed their wedding blueprints, the product automatically according to the wedding model matching keywords, push the relevant information, user-friendly choice, information refinement of the choice of flowers, venue leasing service provider information, wedding and shooting team, emcee, wedding ornaments and so on, the new free choice of products, according to the results of matching, resulting in the proposed price , the new person to determine the choice, by the product operators to provide related services, integration of all personnel, material configuration, to help the new perfect wedding details. And after the wedding can also provide marriage, paternity, family and other related counseling and counseling services.

Even this product can be similar to the "Century Jia Edge" of the site, such as wedding upstream services combined with other downstream enterprises Alliance services, will be fragmented wedding services unified integration, vertical operation, so that the industry to standardize the operation, reduce the trick. At the same time, because of the rise of the wedding industry, led to the development of a number of industries, in addition to the traditional hotel reservations, wedding photography and other industries, but also related to the wedding ceremony services, wedding car rental, jewelry, real estate, decoration, automobiles, furniture, home and other dozens of industries, such a large market needs a good Internet products to improve the experience , hoping the internet will bring shocks to reshape a business landscape.

If there really is a similar product, may let the new person reduce many troubles, perhaps many maiden's dream wedding may actually become the reality, perhaps everybody goes to the love movie to find the consolation time also will copy the movie scene to the real life, although now looks at those movies, the advertisement by those sits in the 4A The company's millions of years of professional planning and design of the scene envious, perhaps the next 4 companies in the "Dream Maker" will be like you to learn.

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