Why China's photographer's status and income is lower than abroad

When I asked Eput founder Xu Mingjun Why do Eput, he said that time his cousin wanted to buy SLR, but the family feel burning money, disagree. Xu Mingjun is wondering why the status and income of Chinese photographers is lower than abroad? He was a design man. He wanted to start a business in the Internet, so he decided to cut into it and do a picture-selling platform connecting customers and photographers.

For the image trading platform, the most important is undoubtedly how to attract photographers and designers, willing to feed the platform. Traditional picture libraries such as Shutterstock do not have this problem because they buy pictures directly from photographers and designers and sell them on their own platforms, and users do not know who the designers are behind these pictures, and the designers are hidden. So Eput wants to be a photographer community with social attributes--the process by which photographers share their work within the community. Then, they can also price their own works, direct trading on the platform to the likes of the picture point praise, comments, attention to other photographers. Xu Mingjun bluntly, himself from 500px and other foreign websites to draw a lot of inspiration.

As a picture trading platform, Eput hope to break the domestic media mainly rely on the Shutterstock and other traditional picture library pattern, on the one hand, they rely on providing the photographer in the industry a high 70% split, attract photographers, on the other hand, eput social attributes can also increase the reputation of photographers, Let famous photographers get "about Pat" and other online opportunities to earn money, this is a simple contract picture library is difficult to achieve. and Xu Mingjun that the most crucial point is eput temperament and atmosphere, he had dealings with many photographers, know how to make a good picture is not easy, eput want to form a fear of the photographer, enhance the status of the photographer atmosphere.

In addition, the maintenance of the photographer's copyright is Eput focus. The copyright awareness of digital works in China is still very weak, especially for individual users. Eput has its own legal department to deal with violations, such as the previous steps of the theft of the map of the incident, has been resolved through the judicial channels. Eput hope that through a strong legal protection, to eliminate the photographer's worries.

Almost and eput at the same time online yestone Copyright Photo Gallery, mainly to provide overseas procurement of massive pictures, more traditional mode, more in a short period of time to provide a richer and more professional pictures. But the shortcoming is also very obvious, the purchase picture does not take the Chinese atmosphere very much, lacks the independent creation picture autonomy. Eput Short term content, but the photographer can produce more localized works, even under the organization of the website, directly for customers.

Eput online for six months, the contract photographer has tens of thousands of people, the current customer is mainly Internet companies, including knowledge, Zaker and so on. But at the end of the buying process, it is clearly not as good as the supply situation, and the photographer's income is not too high at the moment. This aspect of course and domestic individual users lack the habit of buying genuine pictures, in addition to the sale of the enterprise also does have a lot of potential for eput.

Eput in the future may expand the sale of the category to illustrations, vector graphics and even video works.