Why Groupon makes a man angry in China

Source: Internet
Author: User
Keywords Nbsp; groupon Tibet enter China why

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; If you want others to respect you, you have to respect others first.

Especially in China such a traditional etiquette stretches for thousands of years old country, the most cannot let the populace accept is those rude and not respect behavior. In ancient times, people pay attention to mutual, modern pay attention to harmony, while the western minority of Chinese contempt behavior, especially some video works, advertising films, in the Eyes of American people and Chinese people often seem to be full of controversy, such as Groupon's latest advertisement.

"Tibet is one of the most beautiful places in the world, but the Tibetan people are in trouble," the ad said. The ad is about the Chinese-sensitive issue of Tibet, laughing at China's poverty in Tibet, which is not tolerated.

Then, as a man sits in a Tibetan-style restaurant in Chicago, in the United States, and a waiter in a Tibetan costume ends up with a curry fish, Hutton cheers: "But they can make very fragrant curry fish!" Lobbying users to log on to their group-buying sites can save half their money on a Tibetan meal. Use the image of the Tibetan poor to promote Groupon's Half-price group lunch. Between the national dignity and Half-price lunch, which one do you choose?

Ancient cloud: "Do not eat handout." "Not to mention this half-price meal?"

Looking at this controversial ad, and then recalling the previous Groupon in China before the poaching, you can see that China in the eyes of Gruoupon is only a waiting for the development of low-end market, so can be used to attack the brutal, controversial advertising bombing, they need only to occupy the market, hegemony the market , there is no minimum respect or awe for the industry rivals and the Chinese consumers.

There have been hundreds of group buying sites in the country to take a coalition against Groupon's poaching, for Groupon employees never hired, and based on past experience, Groupon will not be a long time to hire staff, it will only quickly dig people, quickly expelled, but to reduce the industry rivals of the human reserve For those who rushed to Groupon, it was a disaster.

Fortunately, the Chinese group buying site after the Hundred Regiment war, thousands of competition, also emerged a batch of more excellent group purchase sites, such as full network. China group buying market has entered the "post-group buying era", full network is one of the best.

The views of the Internet barons and Bo friends on the issue in Weibo:

Lee


Full Network CEO Feng

Bo friends have also expressed their dissatisfaction with this incident

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