YiXin announced behind the billions of users

China Net Finance July 17 hearing 11 months after the release, easy letter officially among the Internet products "billion-level club." NetEase released "White Paper of Yi Xin 100 million Users" (hereinafter referred to as "White Paper") in Beijing yesterday, officially announcing the total number of Yi Xin users exceeding 100 million.

According to "White Paper," YiNin online users exceeded 1 million 24 hours, on-line users exceeded 30 million in two months. In the recent two months, it has stepped into the "billion-level club" of Internet products at an average monthly growth of 10 million users. From 0 to 100 million users, Yi Xin only took 11 months.

Among the 100 million users in Yi Xin, 19 to 35 years old account for 74% of the total, of which 81% hold bachelor's degree or above, 61% are urban white-collar workers, 70% .

It is worth mentioning that most of the trustworthy users are concentrated in economically developed areas. According to the ranking of cities, the top three cities with the largest number of most trusted users are Guangzhou, Beijing, Shenzhen and Shanghai, respectively, followed by Shanghai.

Yuan Fuyu, general manager of Netease Market, said that CreditEase adopts a differentiated development strategy and does a different WeChat. In terms of mobile communications, it has launched such functions as free sms, telephone messages, free calls and international calls. In terms of mobile social networking, The letter will also be released "social life fresh" strategy.

Yuan Fooyu to "ask a question" and "carpool" for example, which is not in the other two major mobile IM features, but also easy to believe in "social life fresh" one of the breakthrough points.

According to statistics, since the launch of "Ask a Question", a total of 828,903 questions have been accumulated and the total number of replies reached 8,996,201. On average, each question has more than 10 replies and the user performance is very active.

The "car sharing" function has been active since it was opened to the whole country on July 8. Since the launch of this function so far, easy letter "carpool" total line of more than 50,000. The provinces with the largest number of carpooling routes were Jiangsu, followed by Shandong, Henan and Hebei. The provinces with the largest number of carpooling were Guangdong, followed by Jiangsu, Henan and Shandong.

In addition, Ease has always maintained its support for its partners and public accounts. According to "White Paper" released data show that the three major categories of financial management, humanities, science and technology, public accounts, the most popular users welcome.

Yuan Fo Yu stressed that Yi Xin is an important strategic Netease company products, billions of users is only a billions of club tickets, the next 3-5 years, NetEase will be irrespective of the cost, regardless of investment in the development of easy credit.