Your Role in social networking

Online social networking has long been a popular sport, according to data from the Metrix ComScore Media, which shows that almost every Taiwanese Netizen uses social networking sites, so the information and information on social networking is not just huge, but it has never been done before.

But for this information, there is a difference in online social behavior: Someone is used to never speak on the internet, like the audience, silently watching the information they want to see, but some people are the network social platform to express their personal opinions, directly become the source of information; There are also some people simply on the network social platform to chat with friends.

Therefore, we can say that each person in the network social, in the face of information sharing and dissemination, always play a different role.

7 Types of role classifications for social networks

The city has made reference to the network social role classification of Forrester Research, a foreign study organization, which is divided into seven kinds of network social behavior roles for Taiwanese netizens, according to the behavior of network information sharing. They are creators (creators), Speakers (conversationalists), reviewers (critics), collectors (collectors), shares (Quoter), participants (joiners), and observers (spectators )。

These roles do not conflict with each other, that is to say, everyone can have different roles at the same time, such as in a certain category of information (such as politics), I am an observer, but in another area (such as marketing), I can be a reviewer.

Respond, share a high percentage of others, social interaction more

The results of the following data can be seen, the majority of Taiwanese netizens will join the network of associations, friends with each other to update the dynamic, message each other, play games to interact, but also chat on the network.

The proportion of people who actually produce information and comment is the lowest, but there are 20%-30% of them, but there are a few who collect and reprint the information and share it, showing that there is considerable involvement and participation in social networking, and that there is not a lot of pure net diving.

Of course, there is actually another group of people, is not in line with the role of the behavior, although the application of their own blog or social networking site account, but not active, and will not actively interact with others on the network, about 20% of all the Internet population. But this group of socially inactive communities, with the popularity of online social networking, will gradually reduce the proportion.

What kinds of roles have you played?