In fact, when I did yy I know how big China is, such as microblogging as everyone knows, but 400 million users, and yy seems to everyone is not necessarily know, but it also has 400 million users.
The key is to see if you can provide valuable services, as long as the product is valuable, then revenue will certainly rise, I made music in 2010, when the annual income target is 2 million, the result in 2011 years we do 50 million. As long as you can do good things, your income will definitely go beyond your expectations, and if your starting point is to make a lot of money or even spend your mind on it, the result may not be much.
The most important thing, in fact, is to let users leave you, to do long-term company, we were only 600,000 in the first year, a friend in the first year is zero, then in the second year we are 1 million or 2 million, they are tens of millions, when we are the third year 3 million or 4 million, they even have over billion, they do games, turnover come up quickly, So many people are very envious, I said there is no envy, maybe we are the life, maybe we are such a company, destined to earn such money, we rely on very slow and slow growth, the first must be the user accumulation, so that they can precipitate down.
The company that relies on the product comes up fast and goes fast. Platform has been growing, but to do the platform to die too many people.
Our users are grass-roots users, which requires you to do something useful, there is a demand for white-collar workers, you can use fashion trends to cheat them, the grassroots are not, they even do not read the news.
The culture of NetEase is more edifying, it is a kind of culture without human control, and any small team is a complete establishment, large companies are difficult to see, has just come to a new colleague, responsible for netease information site, he asked us to publish the article system, I also agree, Ding Lei know after said, why do you want to use them, why not write it yourself? You'd better not rely on others, you will complain.
There is a book recently: Poor Entrepreneurship. NetEase inside is a poor entrepreneurial, to head can, but no market costs, are in a relatively simple environment to survive. No one talks about returns, wages are very low, winning also no reward, lose will be killed, in Guangzhou no place to go, talent competition is not fierce, at the same time give people space.
Early people play games three years later not how to play, even if you are playing, can pay attention to other things, any one cannot start is you want the user, any subversive products just appear, are very naïve, boring, simple, such as three-inch storage disk.
Tencent's biggest advantage is size, if you only Tencent 1%, it may quickly cover you out, if it is very one, it will be difficult to convince each user, so you can do is quickly bigger your size. It does not kill you directly, but quickly overwrites new users, such as other users who cover 5% of it, possibly 5 times times the size. We look outside, as if Tencent is successful in every move to a new market, but it's not, it just means you're not strong enough.
Tencent used to copy the virtual business, which is also yy to increase the line under the partner eco-chain reasons. Tencent did not hit the Thunderbolt. This also educates me, does not need to stare at it every day, I stare at Thunder every day, see its reaction. But then I realized that there was no need to stare at your opponents every day, but to catch who you were, where you came from and where you were going. This is also the deepest three philosophical questions, (three) none of which is your enemy.
My biggest worry is not Tencent, Tencent can take us how? My biggest concern is whether you have found the needs of users, can continue to grow on the needs of users.
Platform is my dream. The so-called product and platform combination, a product for ten years, running-in to build, every detail to achieve the ultimate, at the same time this product is a very big business, this is a very happy thing.
If we build cars, we hope to achieve the best motivation, the best driving sense, the fastest acceleration, the smoothest curve and so on, 10 years of perseverance, until the world's best car. This opportunity is I have been pursuing, YY should be regarded as such products.
Platform has two characteristics: the life cycle is very long, preferably more than human life, the user size should be large enough. department store when the user to a certain extent to become a platform, the canteen can not be a platform, your quantity can not be used for many people, more than a game is a platform, but we eventually hope (and other platforms together) into a platform, at the same time do not do too many things.
We are not mobile internet companies, we are in music performance, education and other fields of professional value companies, Taobao is also E-commerce company, it will automatically extend to the mobile Internet, we will not specifically for mobile internet and mobile internet.