Online Marketing

Thanks to television, newspapers and other media, people now have the instinct to automatically screen ads. True, media can not be separated from advertising, but now do a popular advertising is more and more difficult, advertising industry masters are still yelling "creative, creative", but, no matter what you say is Mars hit the Earth, or extraterrestrial in Fei Xian, we have been numb-advertising you also believe AH?! The reality that the gurus are particularly unwilling to face is that you just act like an ad and people will "click" On You. How to do marketing in the age of advertising? Try the following kinds of advertising Http://www.aliyun ...

Advertising network cooperation Confucianism Leopard 3G Promote the change of mobile marketing technology, bring the development of business opportunities. With the rapid development of mobile Internet, mobile marketing rapidly rising hot, by many small and medium-sized enterprises of the company's favor. At the beginning of March 2012, Longlin Professional digital inkjet photo company in Guangdong area cooperated with Confucianism Leopard Technology, signed a 10-year contract of Confucianism Leopard mobile phone, registered top of the keyword "ad net" (http://www.ggwz.roboo.com/), And by the Confucianism Leopard staff free for its build dual-mode website--3g mobile website and computer website. ...

Ask passers-by Information Technology Co., Ltd. is the only focus on the hotel online Direct marketing technology and service providers, since 2011 in the hotel industry held two consecutive "China Hotel industry high-level seminar", awakened China's hospitality industry online direct enthusiasm, especially in Hainan and Guangzhou market has caused great repercussions, In the industry has played the role of the pioneer, after the market discipline, has gradually grown into China's hotel industry leader in online marketing field. Since June 2012, the third "China Hotel online Marketing Seminar" hosted by the passers-by was held in Shenzhen on June 19 ...

First of all, I would like to review their own, as a result of the previous negligence on some issues, I did not clearly will word-of-mouth communication and Word-of-mouth marketing concept is very clear, in the blog will be a number of Word-of-mouth events expressed ambiguous. Because of the recent media commentary on Facebook ads, the concept of Word-of-mouth is presented in a variety of occasions, often many times, the understanding of Word-of-mouth is still relatively confusing, including a lot of people in the industry to Word-of-mouth, Word-of-mouth marketing or understanding have their own views, but from the marketing point of view, 　　Many are misleading. I recently ...

No one could have imagined that music could be so easily profitable. 2000, the Internet company did not think, Baidu uses mp3 search function to make big "money". In the 2003, the music industry did not expect Songko to make a lot of money with music copyrights. In the 2004, many famous singers did not think that Yang Xen had made a lot of money through the ring tones. In the 2006, many SPS watched the Rolling Stones move with the unique "sp+ Music" advantage of financing 30 million. In the 2007, operators were busy setting up their own central music platform ... 2008, the media industry did not think that music ...

Is it easy to sell interactive technology to customers? In fact, customers are always love and hate, love it's fresh, hate it's unpredictable. 　　However, we might be more receptive to storytelling, or http://www.aliyun.com/zixun/aggregation/7565.html "> Success stories, and, of course, the underlying, more important, creativity behind interactive technology." We have introduced BBH company to use interactive technology for the WWF launched the "Cubs" public interest games, but also on the ...

In the Internet industry, placeholder marketing is very important. For example: Baidu (Search), Sina (portal + Meager), Tencent (integrated), Alibaba (http://www.aliyun.com/zixun/aggregation/8691.html "> user groups)." These companies are not only very good in their respective fields, but the biggest advantage is that they occupy the concept of their own domain. What's the location of the island? Of course, the integration of network marketing, but how to do this? After all, too many companies also say ...

--"The Emerging Marketing Revolution" recommended Preface &http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; To avoid "I know the advertising fee is wasted half, but I do not know which half of it?" 　　Or even a surprise, four or two? 　　 Yes, this is social media marketing. Social media marketing, even if not the future of marketing, also ...

A speech Lord Cao teacher did a blog inventory, listed Cao Teacher prefers 40 blog, unexpectedly, Sonia ' s Buzz ranked among them, it is a kind of "a rise, a big pie miscellaneous face" feeling. 　　On the one hand grateful and Cao teacher love, on the other hand unworthy of this recognition-has been nearly two weeks did not update the blog. 　　But since Cao teacher gave this affirmation, Sonia ' s buzz must be updated today. Recently did not update the blog one of the most important reason is recently suddenly confused: Online Word-of-mouth marketing ...

Among us, who hasn't done a search on the internet and done a good deal? From the early days of consumer online change, we have ebay and http://www.aliyun.com/zixun/aggregation/16465.html ">craigslist, who provide us with a lot of products, And it gives us a lot of opportunities. 　　To go shopping compare search engines and websites, you may have to pay for all products purchased on the site. In every one of us ...

People are emotional animals, and emotions produce various relationships.         In the civilization of "heavy relationship" and "friendship", relationship marketing runs through the evolution of the whole business social relationship. The traditional relationship marketing often revolves around "a few big iron" (together carry a gun, down the township, the same window ...) ) and "Make friends" unfold. Treat dinner, make friends ...

Wei Jiadong/Wen, "Digital marketing Campaign" author, micro-credit public number: weijiadong2013 or search "Wei Jiadong" Relationship Management The ultimate goal is to get the world, the so-called people have the world is this truth, relationship management is to have a variety of interests with the enterprise groups, individuals to establish, and form effective communication 　　, the ultimate realization of corporate interests, value maximization. 　　What are the essential characteristics of relationship marketing? 1. Two-way communication is the basis of effective relations, only a wide range of information exchange and information sharing, can enable enterprises to win ...

Social media at home and abroad have grown rapidly, and by October 2012 Facebook's users have counted 1 billion, and Twitter users have counted 500 million. The domestic social networking market in 2011 was more than 4 billion yuan (4.38 billion), and in 2012 the user spent more time on social media than the portal. 　　Now almost every article, every ad, every video has encouraged users to share and comment, we have entered a whole social era, social media has become one of the most important media channels. In the context of the rapid development of social media, ...

Our world is driven by numbers, and at the same time our decisions are plagued by pervasive information. Convenient and fast information index, in bringing great convenience, but also make people in the search information, screening information in a daze. As a start, people tend to be more old-fashioned: using other people's advice as an important basis for making decisions. With the development of information technology, people can reduce the risk of decision failure by enlarging the source of suggestion, and reach the goal of rational decision. In this process, people's suggestions from several people to a group development. The behaviour of a group that affects its identity.

Speaking of public service marketing, public interest hype, http://www.aliyun.com/zixun/aggregation/21263.html "> The first time to think of is tyrants Chen, standard brother is the real public service marketing as a show expert, 　　Hand up hard currency from the mainland to Taiwan, the standard brother a out, let people have a kind of, superscript brother to go their own way, so that the public good marketing no way to go, after all, what is more than the silver shining white eye effect? The so-called public service marketing, many times, is an industry ...

Marketers first contacted text associated with ads that could be around 2000 years. The concept was novel at the time, and Gator, WhenU and Google's content-targeting ads were still dominant. However, as the popularity of this form of advertising gradually increases, its novelty is also relatively weakened. 　　However, by referencing the content of the site, the idea of providing relevant display advertising is still more important in the industry. However, these days, advertising companies no longer simply by optimizing the text of the site to use the content of the page, but loaded with a variety of information advertising activities, and for ...

Website sponsorship is very popular with the brand owners, the main reasons are two: first, the site for the brand in the page to provide a significant location; 　　If the concept of content ownership also applies to pictures, such as a particular style of car, or a celebrity, and the image can be sponsored throughout the network, how would that work? Image embedded ads, also can be called picture tag ads, allowing the brand to put the relevant pictures and the entire campaign to match, so that the static picture into an interactive advertising experience. Advertising book ...

Consumers are getting smarter about the Web experience, and they want to get more information from the site. Consumers do not want to have to dig themselves into the information they want, and they want it to be in the center of their eyes. 　　They want a strong, personalized http://www.aliyun.com/zixun/aggregation/12338.html "> website experience. More and more companies are developing "smart" websites--customizing personalization according to the user's browsing record in the website ...

Word of mouth is more effective than paid advertising. It may be a sad thing for many digital advertisers, but it is becoming more and more true. 　　The impact of consumer Word-of-mouth on public awareness, knowledge, and customer branding is beginning at an alarming rate, and social media makes the phenomenon more straightforward. Consumers talk to each other, and those who listen are eager to use the products they hear. Now in the United States, consumer talk will be 3.3 million times will involve the brand, in the 2.4 million brand-related dialogues will also mention the brand. Consumer 54% of the purchase decision will be based on the mouth ...

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; February 10 by the Qingdao Leixun Xu General invitation, to Qingdao to Leixun team training blog and Micro Bo Marketing! Thunder is an Internet technology application and solution provider in Qingdao, 10 years of service Qingdao Local enterprise users more than 5,000. They want to be able to use micro ...