With the era of E-commerce, more and more friends choose SEO Optimization This road, it is because of these reasons, stimulate the SEO optimization technology is constantly updated. At present, many friends of SEO to hold a variety of questions, especially reflected in the station optimization and the importance of the outside station optimization construction. People often say that the content of the king, outside the chain for the emperor, then is the king or the emperor fierce? In fact, this is not a co-ordination of the argument, of course, this is my personal opinion, does not represent the understanding of other experts. Here today, I will give you a brief introduction of my personal views and understanding of a series.
Station optimization: In order to improve the site's user experience, improve the content of the site quality, quality of things can be better used by users. Site optimization is to search engine can be better included, in order to improve the ranking of keywords. To a certain extent, it is to make users more comfortable to accept your site, that is, often what we call the user experience. Generally, we should first consider the direction of the site planning, because your direction determines the nature of the site, belong to what type of site, and then lay a good frame. I will focus here on what you must be aware of in the site's user experience.
First of all, this makes a comprehensive introduction, we must grasp the code of each page, must be concise and intuitive, as little as possible with JS direct call, because this will make your site open speed relatively slow, this is the search engine very dislike. In addition to the various pages of the TKD do a good job, but must conform to SEO, not too optimized or too simplistic. Then inside the page, we must grasp the inner chain, keyword layout, because this is the user experience in a direction, because you have to consider the user in this page can not get useful information, there are redundant options, so in the chain must be grasped well. And the keyword layout, is to take into account the ranking of this page. And in the quality of the article, do not need to do too much introduction, substantive content with new ideas, which are like every search engine.
Second, the station inside the META tag description. Meta-tags in meta properties, according to the site's main keywords, to add the appropriate title to the site Title,keyword properties may not be the webmaster value, the search engine to give the weight may not be very high, but there is always better than No. There is the description of the description, search engines will not crawl, but will be in the user search engine keywords appear, users will choose the ranking of the first site, according to the description of the site, choose the appropriate site for their own. Also want the site's H tag properties to be carefully set, but also do not optimize excessive, do not appear the accumulation of keywords.
Finally, the specific analysis and adherence to the implementation, which is the most important, a good optimization will be a systematic analysis of the industry to find a cut direction, so as to distinguish the severity, such as the long tail of the column channel construction and so on. and implementation, it is important embodied in the quality of the article and the integrity of the chain, of course, the integrity of the chain involved in the various pages of the problem, as mentioned before, the importance of understanding the use of, how to promote the focus, how to promote this is very important, because this is the ranking of a center of effective.
Outside the station optimization: The most important role is to enhance the site's weight, of course, there are some industries, outside the station to promote the direct nature of the marketing, here for the station outside the marketing do not do too much introduction. So, outside the station optimization concrete performance in what aspect? In general, we carry out the optimization of the station outside the weight, nothing more than in the blog, forum, some information platform to link the direction. In fact, this is only the tip of the iceberg. So how to do the station outside optimization?
First of all, I would say that we all understand a truth, a site is the highest weight is definitely the homepage of the site, so we always in a lot of time just to promote the homepage, in fact, is wrong. We must also take into account the focus of the station, the promotion of the goal, the promotion of pure chain nature and the promotion of anchor text, the combination of the two is to quickly upgrade a keyword or a page weight, if you are simply a pure link nature to carry out, then obviously, your effect will not be particularly good. Keyword rankings need to optimize the support of the station, but also need to stand outside the chain of high-quality support, both to improve their rankings. Now the way to do outside the chain is a lot of keywords to see their own site suitable for those methods, in the virtual host management system sales, the most important way to do outside the chain is the forum outside the chain, in the forum to find their own target users, for the target users to send messages to the station, reply to their questions and so on, not only to do a single outside the chain, Also want to be in the process of the outside chain, can give the website with accurate user.
Second, the new station on-line, we generally will be related to the site directory for a simple submission, in order to attract spiders crawl, of course, this is one of the practices, we generally, will be related to the promotion, to attract spiders crawling. So here, it must be said, we must store a large number of outside the chain resources, especially the weight of high spiders crawl some of the site to promote the diligent. In the previous period of time, the effect of the soft text is very strong, but according to the analysis now found that such effects are getting worse.
Finally, outside the station friendship link. Outside the station optimization must be to find links to the site, site to find links must have a certain relationship with their own site, the relevance of the friend chain to the user will also be related to this will not cause users to enter the site after the jump, and the relevance of the friend chain to take the weight is very high. On the search for links to pay attention to the matter, bloggers do not say more, PR, snapshots, included, outside the chain are required to observe the webmaster themselves, friendship also attaches importance to quality rather than quantity.
The above content is that I write according to some friends, combined with some of the relevant experience in recent years to do SEO, if the bad writing also please friends forgive me, I also hope that more friends together in this platform to communicate together. Article Source: http://www.hn89.com if reproduced, please pay attention to the work of others to retain the copyright, thank you very much for your understanding!