Looking at blizzard's more than a decade of development, from the creation, release, and modification of a series of operational methods of the game, blizzard is definitely the world's game company's leader. We can hardly find that blizzard has six "big moves" that allow him to make calls.
Big trick 1: "Every game is an epic"
Blizzard's first attempt to make a game is a grand story. Blizzard treats each game as an epic and is a continuation story. Few gaming companies except Blizzard are willing to do this, or simply cannot. This guarantees the long-term interests of blizzard. How can a game with such a background not be liked by players?
Big trick 2: "releasing long lines and catching large fish"
Blizzard's games have been officially launched since the beginning of planning, but in less than year 45, more than a decade ". For details, blizzard is always repaired, supplemented, and supplemented. In addition, when blizzard dared to release any news, whether the news is true or false, the game must have been completed, at least 90% of completion. What I admire most is Blizzard's ability to make a game that conforms to the mainstream hardware configurations (or even advances) and players' aesthetic values in a few years. This can only be described in magic. In short, Blizzard will never make itself passive, and its rigorous style is the most prominent feature of blizzard. In this way, blizzard can take its own boutique route and become the hero of the fight.
Big Move 3: "Unlimited Pass jumping"
The phenomenon of "jumping tickets" is only an accidental extension of the product in the production process, which also cited the aforementioned Blizzard's rigor. Over time, when the phenomenon of "jumping tickets" becomes more and more common to players, Blizzard has taken the "jumping tickets" as a normal marketing strategy and propaganda and hyping means, A game has been on sale for about a year. This is what humans do. The more they don't get, the more they desire. The appetite of players is increased as Blizzard's "pass-jumping" is changed.
Big Move 4: "Let the wind go"
A single "pass-jumping" will always make players dislike and cool, and even damage their reputation. Blizzard is able to deal with the "jump pass", which is largely linked to the fourth big move, that is, it is constantly releasing news about new games to attract Players' Attention. There will be "blizzard confidential information leakage", "blizzard internal staff disclosure" and other news. In fact, Blizzard's rigorous style is unlikely to make such a thing happen. So we guess that blizzard intentionally did not give it a reason.
Big Move 5: "real shots"
"It's a scorpion, a horse, and a slide." blizzard is not only the best game maker, but also the best event organizer. We will hold the blizzard event in due time, invite the world's top players to participate in the event, and use the opportunity to promote our own games, making it a matter of course a competitive Competition Project, expanding the audience, and truly leading an industry. From stardom to Warcraft 3 to the World of Warcraft arena, blizzard is doing this. Excellent games + star players, such a competition will certainly attract the eye.
Big Move 6: "Keep Pace with the Times"
Blizzard's rigor is also reflected in the fact that it never gives up on the already launched games. Hundreds of secrets are still sparse, and exquisite games also have omissions. Blizzard is making up for this by introducing new clips and patches. We found that after blizzard launched a game, it would always launch a piece of information about a year after the "Pass-out". This piece of information is usually a great innovation in the past, it can even be said to be another game. This also reflects Blizzard's reservation in the past. In addition, Blizzard will frequently launch patches to improve its game, increase playability and prolong its life. The patch is usually based on feedback from gamers. Blizzard has a mailbox dedicated to collecting players' opinions, and a mailbox dedicated to collecting evidence from writers. Any complaint will be rewarded by Blizzard. However, blizzard maintained a strong opinion while accepting players' opinions. We found that blizzard's patch attitude towards players is usually "slap and give a sweet date", which not only interacts with players, but also maintains its authority, is both democratic and concentrated. From the perspective of the number of patches for Starcraft and Warcraft 3, we can say that blizzard is the most diligent and up-to-date game company in the world.
the six major moves make blizzard look at the road and listen to the storm. "Blizzard must be a high-quality product" is not just from blizzard. It has been built through years of hard work. It is a gift from players all over the world and the most valuable asset of blizzard. In fact, as players, we have no luxury, but want to be able to play more fun games. I firmly believe that this gold sign will continue to shine.