By analyzing the SEO status, website architecture, and external links of competitors, we can improve the quality and ranking of our websites.

Analysis on how to help your SEO by analyzing your competitors

Competition among search engine organic search results is like competition for real estate in a favorable area. Because a good ranking in search engines means a good traffic, which means more traffic, more conversion, and more sales. High Ranking is not an easy task, especially for a highly competitive industry. Even if you hire the best seoer and have the best SEO strategy, you cannot always stay in a good ranking.

When talking about search engine optimization, it is important to find every opportunity that has a competitive advantage. There are three items you need to check from your opponent. instead of copying their strategies, you need to check and find opportunities they are not sure about to improve your optimization strategies.

I. reverse link

It is important to conduct a link review before starting an existing link construction strategy. Using a free tool, you can find a list of reverse links between yourself and your opponent. Review your own and your competitor's reverse link list report. Analyze the region or type of external links that your website lacks through anti-chain with your opponent.

Ii. Meta Information

As long as your competitor's website has been properly optimized, you can view every page of your competitor's webpage.CodeTo view the title, description, and Keywords of each page. Once you understand the target keywords of your opponent, you can use this information for your advantage. Are their keywords very broad? You can add long tail keywords in your keyword combinations. Are their keywords only part of the purchase cycle? Then you can expand your keyword range to attract search.

Iii. Social media

For social media, not only for brand building, but now it is also an important part of Seo, becauseAlgorithmAnd social signals have been included in Seo rankings. Check your opponent's social media page. You can view the media and methods they use each time and compare them with your social media. For example, in their "conversation ",ArticleIn terms of features they use on Facebook, and then develop a comprehensive strategy, they should learn to try new methods. What makes a shower good/