China's wine industry development situation-Huazhong wholesale Network

At present, the development of grape and wine industry in China has entered a new stage, but it still faces problems such as weakened investment and poor financing channel. To this end, the implementation of "Portuguese wine +" mining consumption potential to promote the development of China's wine industry.

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Wine

The macroeconomic situation and environment facing China's wine industry in the 2016 are as follows: The global economy will be recovering, but the profound and complicated changes in the situation at home and abroad, especially the downward pressure of the economy, will be a structural factor for the impact and restriction on economic growth. In this macroeconomic situation and environment, in the current situation of the wine industry, because the domestic and foreign wine overcapacity problem is more prominent, the stock pressure continues to increase, the wine industry to capacity, reduce inventory will continue for some time. In the case of wine enterprises, to grasp the current situation of the wine industry, in the basic follow the "pre-low high" operating situation under the premise of the lower inventory in the first place, bold management, marketing, marketing and other aspects of innovation, to adopt a more flexible and effective response to the market beat, to win the market and production and operation of the initiative.

In the current policy orientation, the author believes that the following measures should be taken: first, to crack down on the key problems in the development of wine industry-oriented, to the production capacity, reduce inventory as the current important task, the courage to innovate, and actively explore the domestic and foreign wine market; to keep the wine industry growth in a reasonable predetermined range, control the total, Adjust the structure, strengthen the top-level design, strengthen the coordination of policies, improve the policy system, more effectively resolve overcapacity. The second is to take the wine industry as the basis, to play the role of the wine industry in the integration of rural 123 industry, continue to implement the Wine + "Wine +", that is, market-oriented, based on grape and wine, relying on the integration with a number of closely related industries, The formation of a new industrial form with close technical and economic links and complementary relations.

China's wine industry development situation-Huazhong wholesale Network