College entrance Examination Days said education: From the Internet open class to fragmented teaching, how far

Today, the second day of college entrance examination, in the past every year I will write an essay on the first day of the college entrance exam with 0 points, not written this year, why? Because I feel that there is no need to write, it is very boring!

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Wen/Zhang Shule

May 19, the Zhuzhou evening paper, a "children in school classes, parents can use mobile phone to watch live" the manuscript caught my attention. There are two reasons, one is to read the content, feel the title to "cheat", the news is actually said to be Tianyuan District 19 primary and secondary schools through the "synchronous classroom" system to do a series, 19 students, sitting in the classroom can see "networking" school teacher's curriculum, as for parents can watch live, is a byproduct of it; , Zhuzhou's primary and secondary schools, has begun the network Open class test water, this is a good thing.

However, the pace is not big enough, but also can be a little bigger, more Internet + some. For example, some elective content in the "Internet", and some of the resources outside the Zhuzhou to move over. This, may as well as the Internet Industry Network Open Class study. The latter, since its inception in 2010, has actually completed several iterations, and each iteration is bringing a new revolution in online education.

Taking NetEase Open Class as an example, as the first domestic large-volume introduction of global open Class resources, the first batch of courses introduced to 1200 episodes, covering the Harvard, Oxford, Yale and other prestigious schools and many world-class teachers. This is the first generation of public classes, the offline resources for the big move.

But soon, internet companies running open classes found that the course was good, but the audience was not many. The reason is still simple, happy to use their leisure time back to the classroom, watching the boring live video, listening to the sound quality of the lecture audio is not very good, there are not many netizens. This is also a global problem, taking the bio-electricity network Open course, which was opened in 2012 by Duke University, for example, about 12,000 of the users enrolled in the class, 4000 of whom did not come at all, and the final completion of "academic" is only a poor 4%.

Iterate now! Open Class 2.0 has a soft and hard two play, but are based on the original, hard play is to build their own pulpit, so that the quality of the public class from the selfie to small DV into a large scale, soft play is to please special instructors, lectures special courses, with the more Internet, is to share the experience. This is not, a few days ago NetEase Open Class also invited a new domestic cosmetics brand company Mister to lecture, share content is also very provocative-teach you how to flirt with the national girls. Of course, this is actually a very practical marketing class.

Such use of original content and more practical use of the method, NetEase open class also gradually out of embarrassment, is said to have stuck 43 million "students." But in the face of the recent rise in public class 3.0, it seems that the power of Internet giants to dominate the market with powerful resources has been overturned.

The breakthrough lies in the open class of resources too much, not good choice, the course is too long, each episode at least half an hour, the time of netizens is increasingly fragmented, cannot endure. and Open Class 3.0 is based on these two bottlenecks made a breakthrough.

More resources? Can be more, but the content is no longer a standardized education, but more and more wonderful and small, from the professor, Guzheng and other instruments, to Wing Chun, Tai Chi and other martial arts, and even how to make up, how to match the clothes of the course, these courses in addition to traditional public classes more marginalized, but also rely on its small but scarce characteristics, Direct downshift from free mode to paid learning.

For a long time? can become shorter. This is actually a model brought over by the Khan Academy abroad, such as math class, no more than 45 minutes of class, no need for coherence. According to the fragmented needs of netizens, 10 minutes a lesson, each lesson on the solution of a type of exercise, hundreds of such videos together is a small school to the University of a complete math course. The user can choose any video from the middle to switch to the learning status according to their own education or problems. The effect of this mode of subversion, and even the new Oriental Mr Yu are feeling, their son every day in Khan Academy study.

After all, 10 minutes of video, looking relaxed, learning relaxed, but also can be all-encompassing astronomical geography, want to learn what to study. There is even a comment so that a teacher-recorded set of videos could replace the work of all the same teachers around the world ...

Is it unbelievable? At least I think, as long as can teach "student", good! Class or something, just a carrier.

Zhang Shule: zsl13973399819 book has "cross-border-the Internet era must first understand the big defeat"

This article from "Wudang faction Zhang San Crazy" blog, please be sure to keep this source http://zhangshuyue.blog.51cto.com/2133969/1787185

College entrance Examination Days said education: From the Internet open class to fragmented teaching, how far