Anchor text SEO effect will be less and less

We know that the anchor text in the SEO work is an essential part of the page to add the appropriate anchor text, will make the page and the page to point to the importance of the key to improve the degree, thus affecting the keyword ranking.

In my opinion, the purpose of the anchor text is to tell the user that there is relevant information here and can expand the reading. But a lot of webmaster just blindly for SEO and do anchor text, ignoring the original intention of the anchor text.

In fact, for small and medium-sized sites (especially the new station), do anchor text will not have anything in the top, and so on, the only role of anchor text is to help "index", but only "possible."

　　

Through the observation of many foreign SEO sites and cases, search engines are reducing the effect of anchor text, here is Google, I believe that in the near future Baidu will also reduce the effect of the anchor text SEO.

SEOmoz that: Anchor text will be replaced by a common reference.

For example, if a article and article B all talked about article A, a article said: Search engine optimization. "I have to talk about the content of article A." Then article A will also have SEO effect.

In short: If A and B are all references from C, even if they do not make a link reference, then C will have the same SEO effect. And many people believe that Google in the future will put the "common reference" weight more than "anchor text."

The final conclusion is:

(1) Google believes that the anchor text is too easy to operate, so it will slowly use other methods to evaluate the relevance.

(2) Not every anchor text has the same effect.

(3) Anchor text will slowly reduce the effect, may be "common reference" factors such as beyond.

(4) Anchor text, common reference concepts such as the existence of a long time ago, but experts believe that after the panda, Google will be added to the algorithm.

(5) Finally, we believe that the anchor text, common references and so on, in fact, there will be no one who replaces the problem, these evaluation methods will continue to exist, but Google will focus on the algorithm to pick out the human operation, and then reduce its importance, so the problem is "man-made" and "nature", not what anchor text, Common reference. The more natural the link will be the search engine pro-Lai!

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