Corporate website SEO Diagnostics: Hango

At present, SEO diagnosis is the rise of the SEO service, SEO diagnosis is the site itself, the overall situation of the diagnosis, like a doctor to the patient, the first to carry out "hope, cut, ask, diagnosis" to understand the basic situation of patients, and then to write a detailed site diagnosis, Finally, according to the diagnosis of the site rectification and optimization. SEO diagnosis is the site before the planning. Only if the plan is good, the following optimization work can be carried out in a step-by-step manner. Therefore the SEO practitioner should learn to the website to carry on the SEO diagnosis. However, the specific to different types of websites, different industry SEO diagnosis is not the same. Enterprise website SEO diagnosis of "Hango" need to pay attention to Which?

The first step: look, smell (check the basic data of the website)

Just as doctors diagnose patients, they need to look at the patient's basic information first. It's like there's no medical history, that sort of thing. To get a corporate website you have to carefully check the basic data of the website. For example: included, domain name time, outside the chain quantity and so on. Only in the Enterprise station to do SEO diagnosis, not only to observe their own website, but also carefully observe the competitor's website. In the face of corporate web sites, there are many are not done before any optimization. There is also a more common situation is: A business station has experienced several people's optimization. Different people may not have the same optimization methods, but first you have to record a lot of web site data. There are data on their own websites, as well as on competitor websites. It is recommended to record these data (included, domain name time, ranking, etc.) with Excel table.

Step two: Ask, cut (understand the website optimization history)

The above already mentioned some enterprise station has been several people seo past. Therefore, we must have a more detailed understanding of the site's optimization history, such as: Since when the site is no one responsible for optimization, the recent period of time is not only updated every day under the site.

Before in the optimization process have used some methods of cheating, the most common is mass. The domain name of the website is to buy domain name or register oneself. Website has been Baidu K, have been down right, these questions need to ask clearly. Understand the site's optimization history on the "right medicine." Mainly from two aspects of "drug":

1, Station: In fact, talking about the site of the enterprise optimization, not so complex. Nothing more than design and content two points, web design is a common problem is too many tables and pictures. Enterprise Station most is the product picture, and some products picture is very big. So you have to optimize these pictures, can use small map as far as possible with small figure. In addition the ALT attribute of the picture is also emphasis. Although Div+css has been the trend of users to design code, but there are many enterprises to use a large number of forms, for the table to use too much of the site proposed to replace DIV+CSS layout. In addition to table and picture problems, there are URLs that do not conform to the standards, the text content is too small and so on. These require concrete analysis of specific circumstances.

2, outside the station: Station outside the problem is relatively single, is outside the chain construction. are commonplace content, such as the chain to be broad, the chain to high quality. But the construction of the chain is simple, it is the most time-consuming and laborious to carry out. Do SEO children's shoes are not most of the day in the hair outside the chain? Now feel outside the chain is more and more difficult to do.

Summary: Do a good job in the Enterprise station SEO diagnosis of "Hango" is not difficult, and eventually must write a website SEO diagnostic. And then began to follow the step-by-step, reminding: "SEO is unpredictable, but there are rules to follow," The SEO is to fight the executive force and mentality.

Original article from: http://www.2012seoer.com/?p=586 Hefei seo Blog Author: Liang Lei reprint reserved Links!